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Only 32% of B2B Marketers Successfully Collaborate with Sales on Content

KoMarketing Associates

Many B2B marketers concern themselves with developing content to drive leads, but new research shows that they may be able to reach their goals more easily by working in tandem with sales professionals. This is compared to 47% of high-performing B2B marketers who said the same. The Intersection of Sales and Marketing Teams.

B2B Sales 165
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InsideView + Demandbase: Creating a Data Powerhouse for Go-To-Market Impact

Engagio

Today is a huge day for InsideView, and for the Sales and Marketing technology sector. We have agreed to join Demandbase, the leading B2B account-based solutions platform, to transform the way B2B companies go to market. Fifteen years ago, we founded InsideView with the idea that smarter sellers close more deals.

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A B2B Sales Rep’s Guide to Selling to the C Level

Zoominfo

Thankfully, B2B sales expert Jill Konrath has solved this problem in her book SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers. SNAP—a B2B sales framework aimed at selling to the modern buyer—is a loose acronym explained below: S – Keep it simple. N – Be invaluable.

B2B Sales 190
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A B2B Sales Rep’s Guide to Selling to the C-Suite

Zoominfo

But what is the key to c-suite sales? One of the key issues facing sales reps is their ability to get in touch with one of the elusive C-suite members. Thankfully, B2B sales expert Jill Konrath has solved this problem in her book SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers.

B2B Sales 162
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Top 10 Sales Intelligence Tools to Use for Your 2021 Campaigns

Zoominfo

Manual sales prospecting and lead generation doesn’t get your sales and marketing teams where they need to be for their quotas — and it wastes time. However, when these teams are equipped with the right tools, such as sales intelligence, less important tasks can be automated so that reps can focus on lead strategies.

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A B2B Sales Rep’s Guide to Meeting with the C-Level

Zoominfo

Thankfully, B2B sales expert Jill Konrath has solved this problem in her book SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers. . SNAP—a B2B sales framework aimed at selling to the modern buyer—is a loose acronym explained below: S – Keep it simple. N – Be invaluable.

B2B Sales 165
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A Big (Data) Day for B2B

Engagio

One suite, two acquisitions, three companies coming together, four clouds, and five key B2B data assets! The Demandbase One B2B Go-To-Market Suite consists of four connected clouds. The Demandbase One B2B Go-To-Market Suite consists of four connected clouds.