article thumbnail

What Is MarTech? Explore How Your Business Can Use It to Streamline Marketing Efforts

Marketing Insider Group

It’s a broad category of tools that leverage technology to help organizations meet their goals and gain efficiencies. Much of the time, you can use Google Analytics (GA) for this. What Is MarTech? MarTech is the combination of marketing and technology. Check out the video below from CMWorld 2019 for a good overview.

article thumbnail

Black Friday and Cyber Monday Deals on Martech and Business Software for 2022

Webbiquity

BigSpy is the most efficient ad intelligence social ad intelligence tool with over 200 million ads from 9 global mainstream platforms including Facebook, Google, TikTok, and more, covering 70 countries worldwide. ExactMetrics is the most comprehensive Google Analytics plugin for WordPress. Ad Intelligence. EmailOctopus.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Marketing Automation Can Improve Marketing Productivity

BenchmarkONE

Let’s discuss more about the ways you can leverage marketing automation to boost team productivity , increase sales efficiency, and accomplish goals faster. . A time-tested way to improve the efficient execution of your email marketing strategy is to set up fully automated workflows. Make Your Teams More Efficient.

article thumbnail

Only B2B - Untitled Article

Only B2B

Winning in business today is all about efficiency. Even small businesses and entrepreneurs now have a great opportunity to compete, if they can operate efficiently enough. Cost efficiency. Google Attribution. Google Attribution is one of the marketing giant’s latest tools. What Marketing Automation Can Do.

article thumbnail

16 Unbelievably Useful E-commerce Marketing Tools You Need ASAP!

Outgrow

These tools can increase your efficiency whilst decreasing stress. E-commerce marketing tools examples are Shopify, Zapier, and Google Analytics to name a few. . Providing more concise and efficiently segmented data. Few notable plugins include Makecommerce, Facebook, Youtube, Vimeo, Widgetic and Google Apps.

article thumbnail

Sales Automation in 2020 - A Simple Guide For Small Businesses

GreenRope

Alternatively, you can choose a cheaper and equally efficient strategy - automation. These popular automation tools, such as autoresponders, allow you to set up email sequences that your email subscribers receive, either periodically or based on the action they take while interacting with your business.

article thumbnail

The Ultimate Guide to Direct Response Marketing

QuanticMind

For example, let’s say you’re running a promotion for your new whitepaper on Facebook, LinkedIn, and Google. The resulting data can empower you with a sense of how successful it was—insights that can help you understand the effectiveness of your copy and the attractiveness of your offer in terms of delivering value and inciting action.