What Is MarTech? Explore How Your Business Can Use It to Streamline Marketing Efforts
Marketing Insider Group
DECEMBER 28, 2020
It’s a broad category of tools that leverage technology to help organizations meet their goals and gain efficiencies. Much of the time, you can use Google Analytics (GA) for this. What Is MarTech? MarTech is the combination of marketing and technology. Check out the video below from CMWorld 2019 for a good overview.
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