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Social Media Features in Marketing Automation Systems: Who Does What?

Customer Experience Matrix

So marketing automation vendors are understandably eager to support it in their systems. Plenty of third party applications can do this, so providing it within the marketing automation system is mostly a matter of convenience. But social is clearly growing fast and has great potential. Results are summarized in the table below. .

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Conversica Named Technology Partner of the Year by Marketo

Conversica

Leader in Conversational Artificial Intelligence Recognized for Powerful Integration with Marketo to Drive Marketing Programs and Sales Opportunities. a leader in conversational artificial intelligence (AI) for business, today announced that it has been named Technology Partner of the Year by Marketo, an Adobe company.

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Ready for Takeoff: Vidyard Announces Lineup for 2015 Space Camp Video Marketing Summit

Vidyard

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. He built a devoted fan base of more than one million Twitter followers by tweeting from the ISS, and his version of David Bowie’s “ Space Odyssey ” has more than 26 million YouTube views. press@vidyard.com.

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New Vidyard Live is First Video Streaming Solution Fully Integrated with Salesforce and Marketing Automation

Vidyard

But we’re going beyond the ability to simply broadcast your message, enabling businesses to track who’s engaged in the live stream right inside their marketing automation and CRM tools to enhance customer insight.” “We’re essentially delivering Meerkat or Periscope for the enterprise with the ease-of-use that modern businesses expect.

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New Vidyard Live is First Video Streaming Solution Fully Integrated with Salesforce and Marketing Automation

Vidyard

But we’re going beyond the ability to simply broadcast your message, enabling businesses to track who’s engaged in the live stream right inside their marketing automation and CRM tools to enhance customer insight.” ” Live streaming is now a popular tool across enterprises.

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New Vidyard Live is First Video Streaming Solution Fully Integrated with Salesforce and Marketing Automation

Vidyard

But we’re going beyond the ability to simply broadcast your message, enabling businesses to track who’s engaged in the live stream right inside their marketing automation and CRM tools to enhance customer insight.”. press@vidyard.com. Live streaming is now a popular tool across enterprises. About Vidyard. Media Contact: Tyler Lessard.

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In the Relationship Era, No One Should Be Marketing to Strangers

Adobe Experience Cloud Blog

With chatbots, automated (but customized) email drips, and robust CRM tools that house conversations and files, the potential is unlimited. And more importantly, create relationships that can weather hiccups in customer service, product satisfaction, and bad press. The End of the “Not Enough Information” Problem.