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6 New Marketing Cloud Features to Help You Power Personalization

Salesforce Marketing Cloud

On that note, here’s a look at six new features in the latest Marketing Cloud release that will help you use data and artificial intelligence (AI) to personalize your marketing. Hear from product experts on the new additions to Marketing Cloud Intelligence, Personalization, Account Engagement, Customer Data Platform, Einstein, and more.

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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

For any SaaS company looking to accelerate growth with minimal investment, we’ve put together a list of actionable tactics to help you do just that. Search rank tools: You’ll need a platform like SEMRush to derive the stats on keywords, track rank changes, and to help you discover new keywords that may be trending. We can help!

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Key Things You Need to Know About Email Marketing Software

Webbiquity

Email messages that actually provide value also help boost your brand awareness. Fortunately, on the other hand, marketing automation tools enable you to craft behavior-based automated email sequences that almost make it seem as though you’re writing personalized messages (though they can’t help with the Corona on the beach).

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Instagram automation: Strategy and tools to do it right

Sprout Social

This is because automation can help take care of mundane tasks, like scheduling, compiling reports and even responding to common questions asked in DMs. To help you find the right balance, we’ve put together a guide discussing what Instagram automation is, what can be automated and several tools to help you get started.

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Freelancers Share the Out-of-Office Examples That Help Them Unplug

ClearVoice

I’m not the only freelancer who adopts this policy either, since taking time to disconnect is good news for productivity and overall happiness. A standard OOO that helps manage expectations. Not only is it her personality, but she found that people were less likely to ignore her auto-responder if she made ‘em laugh.

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How Artificial Intelligence Will Transform Marketing in 2020

Martech Advisor

The research depicted how there remains a strong divergence between the urge and the confidence of innovators to help forward-thinking organizations adapt to AI for first-grade marketing programs. Artificial Intelligence Marketing helps marketers access and analyze what a customer will react to most, based on their past behavior.

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How to Score Deals in the Final Quarter [Data & Expert Backed Tips]

Hubspot

Now you know there’s some data and reasoning behind increased Q4 sales, here are top tips to help you score more deals. They’ll be impressed by your initiative, and more importantly, they’ll be able to help you identify and correct performance issues. If you feel there‘s room for improvement, I’d love to hear how I can help.