The Effective Marketer

FEBRUARY 22, 2011

The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. United States License. United States License.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

The Effective Marketer

JULY 12, 2009

Go to Juice Analytics website and download their free add-on to Excel that cleans up charts for a professional look. Sounds simple but often times I see charts presented just because they ‘look nice’ or because they show data. Was the last trade show really effective? Was the last trade show really effective?

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

The Effective Marketer

JANUARY 11, 2010

With so many options out there, having some kind of analytical basis to back your final choice can help get approval for the new system. The Vendor Selection Matrix I created an Excel file to consolidate all info from the vendors we selected so that we could do an analytical evaluation. United States License. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

Sharpspring

APRIL 20, 2017

Whether it’s a $3 million Super Bowl ad, a trade show where you networked with new leads, or a Facebook post about a special new offer on a product, there are a variety of ways to get people to visit your site. In the previous blog segment, Matthew showed you all of the different types of automations you can build. Lead Scoring.

Paid Search Agency 40

Paid Search Agency Lead Scoring Lead Ranking Marketing Automation Services 40

The Effective Marketer

JUNE 23, 2009

Since I’ve seen their reports and webinars in the past, the presentation about calls to action and landing pages was more of a refresher. Besides giving you an overview of how web analytics work, he dives into some specific examples of how to understand the data you are getting from the analytics tool.

Training 100

Training Planning Marketing Budget Creation Work Management 100

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Need to see the increase in Twitter followers over time? Trade show. Presto, a pretty graph in about 3 seconds flat.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Adobe Experience Cloud Blog

OCTOBER 4, 2012

This includes traditional display ads on sites like LinkedIn and Facebook, as well as less traditional options such as Facebook Promoted Posts and Twitter Promoted Tweets. Twitter Promoted Tweets. Person A attended Seminar A and Trade Show B. Person B attended Trade Show B. Here’s what we’ve learned!

Paid Content 48

Paid Content Paid Social Agency Social Media ROI 48

B2B Digital Marketer

SEPTEMBER 29, 2020

13:40 – The importance of information and analytics. Nicoline’s Twitter: [link]. Show Transcript. Of course, you have a long term, like content plan in place, like the blocks and the webinars that you all go home as plan, adjust, adjust, adjust. 07:23 – Real world example: CX Global Media competitor.

Planning 52

Planning Paid Search Agency Advertising Agencies Work Management 52

Online Marketing Institute

JULY 31, 2012

Webinars Events. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics. White Papers.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Webbiquity

NOVEMBER 5, 2019

Cold calls, trade shows, direct mail, and print ads were the primary forms of marketing. Many B2B marketers still consider social media marketing primarily a strategy for B2C companies, with the exception of LinkedIn and, to a lesser extent, Twitter. Webinar promotions. Statistics. How-to posts. Blog posts. Case studies.

Paid Content 239

Paid Content Sales Management Work Management Marketing Automation Services 239

Hubspot

JANUARY 25, 2012

Follow Us on Twitter/Facebook/LinkedIn/Google+!') Make sure you're promoting the new offer through your social channels by posting updates with links to the ebook's landing page to Facebook, Twitter, LinkedIn, and Google+. an archived webinar or recorded presentations from live events). Analytics and Everything!

Planning 28

Planning Paid Search Agency Work Management Mobile Advertising 28

Only B2B

FEBRUARY 10, 2023

Event Lead Generation: This type of lead generation involves attending and participating in events, such as trade shows, conferences, and webinars, to meet potential customers and generate leads. Utilize Social Media: Social media platforms, such as LinkedIn and Twitter, can be powerful tools for generating B2B leads.

Paid Content 118

Paid Content Lead Scoring Lead Ranking Sales Qualified Leads 118

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Follow Friday (#ff) - Follow friday is a trend via the hashtag #ff every Friday on Twitter.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

MAY 18, 2010

Here Webinars, videos, key opinion leader Q&As articles or case studies (to name a few asset types) could be ideal ways to satisfy the needs of targets in this stage. Mike AIDA - Attention, Interest, Desire, Action still most used and implemented, why we have public trade shows just to get attention.i

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Hubspot

OCTOBER 19, 2012

TechCrunch reports Twitter has 170 million active users, and Google+ has 100 million. For instance, Verizon runs a few Twitter accounts. Here, I have a couple ebooks for you: How to Attract Customers With Twitter. Companies with 1000+ more Twitter followers get 6X more traffic. 20 Common Social Media Myths BUSTED.

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Outgrow

NOVEMBER 20, 2019

If you are not able to leave a stronger digital footprint on Instagram, Twitter, Pinterest, and FB, your audience will lose you behind the dark doors. impressions in just 28 days on Twitter. Integrate your Leads through Events and Webinars. You thought webinars and events are not for digital marketers?

Demand Generation 76

Demand Generation Marketing Automation Services Budget Programs Demand 76

SpotMe Blog

MAY 4, 2021

Conferences tend to be larger events that can last days or weeks, depending on the purpose, as opposed to shorter events such as webinars. In addition to conferences, other virtual event types include: Webinars. Trade shows. And don’t forget about security and analytics. Concerts and festivals. Image by CNET.

Conference 52

Conference Marketing AI Marketing Automation Services Work Management 52

SmartBug Media

NOVEMBER 18, 2022

Not only is it a search engine dishing organic traffic to a website, but its analytics are also key to reviewing data and determining your marketing strategy. Make sure to track page views and visitor sessions in Google Analytics (converting to GA4 in July 2023) and index blog posts in Google Search Console even before they’re crawled.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Hubspot

MAY 19, 2020

While family and friends connect on sites like Facebook, Instagram, or Twitter; professionals are networking all over LinkedIn. For instance, Verizon runs a few Twitter accounts. Here are a few stats you should know: Companies that use Twitter average 2X more leads than those that don't. In 2019, over 2.39 Don't believe me?

Social Media 69

Social Media Cost per Lead Social Marketing Work Management 69

B2B Digital Marketer

SEPTEMBER 8, 2020

Lee’s Twitter: [link]. Show Transcript. Um, around 2012, I found myself actually at a customer experience software company, uh, where I’d never used the term digital marketer, but I found myself in a position where I was able to combine my creative marketing skills with my more data oriented analytic skills.

Top of Funnel 52

Top of Funnel Digital Marketing Funnels B to B Content 52

Webbiquity

DECEMBER 17, 2013

Tom Edwards recommends ways to use Flipboard, an application that “visualizes your social feeds such as Facebook & Twitter as well as providing access to curated topical magazines all while allowing the user flexibility in how they consume their content of choice.” 3 Surefire Ways To Kill Your Content Marketing by Heidi Cohen.

Tactics 100

Tactics Content Marketing Tips Screencast 100

Hinge Marketing

MAY 15, 2017

Think webinars (which are just a different take on public speaking), advertising, public relations, SlideShare, video and web analytics, to name just a few. You’ll need to build up a speaking resume before most national conferences and trade shows will consider you. This list, of course, just scratches the surface.

Personalization 126

Personalization Webinar Metrics Brand Identity Branding 126

Webbiquity

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Single Grain

JULY 14, 2020

Would you like us to do a one-on-one (let's call it personalized webinar)? ” Use third-party authentication services: Third-party authentication services like Google, Facebook or Twitter authentication make it easier for your prospects to register on your site. Heap Analytics is a great example of a brand limiting help to free users.

Marketing Budget 145

Marketing Budget Paid Search Agency Paid Content Work Management 145

B2B Marketing Zone Posts

JUNE 9, 2010

100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. came across this helpful post by Mike Thimmesch on 100 Trade Show Lead Generation Ideas that’s worth checking out. Customer Analytics.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Marketing Insider Group

DECEMBER 8, 2020

Other opt-in offers like newsletters and webinars should also be utilized if possible. Use hashtags on Twitter and Instagram to connect with like-minded individuals or specific causes or topics. Attending offline events such as digital marketing conferences and trade shows can help you generate leads from other areas of interest.

Lead Ranking 357

Lead Ranking Lead Generation Paid Content Lead Scoring 357

Hubspot

JANUARY 26, 2012

You can either include a link to your personal accounts on sites such as Twitter, LinkedIn, Facebook, Google+, etc., Is there a company trade show coming up soon? They could be a number of different things, such as whitepapers, ebooks, webinars, or kits. Social Media. Both are good options. Conferences & Events.

Paid Search Agency 28

Paid Search Agency Email Marketing Top of Funnel Co-Registration 28

Single Grain

JULY 5, 2023

Data Analytics Why is data analytics important in marketing? How to use data analytics to make marketing decisions. If you’re using ChatGPT for article research, outlining or for data analytics recommendations, I suggest mentioning the specific marketing tactic you’re covering. Can I track data analytics on TikTok?

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

Optinmonster

AUGUST 27, 2023

A starting point is getting demographic data via Google Analytics , as well as analytics from social media and email. Here’s a tool we like for optimizing social media messages: CoSchedule’s Social Message Optimizer , mentioned in our guide to getting leads from Twitter. We’ll look at those later in the guide.

Paid Content 94

Paid Content Content Marketing Top of Funnel Planning 94

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Albacross

SEPTEMBER 25, 2018

Are you using analytics to influence your marketing strategy? Next, closely tied to the idea of ROI is analytics. Yes, your analytics will help you determine your ROI, but it can do so much more than that. Analytics aside, also evaluate if you’re fully utilizing all your customer touch points. Image Source. Image Source.

Planning 76

Planning Marketing Budget Creation Budget Programs Paid Content 76

Albacross

SEPTEMBER 25, 2018

Are you using analytics to influence your marketing strategy? Next, closely tied to the idea of ROI is analytics. Yes, your analytics will help you determine your ROI, but it can do so much more than that. Analytics aside, also evaluate if you’re fully utilizing all your customer touch points. Image Source. Image Source.

Planning 68

Planning Marketing Budget Creation Budget Programs Paid Content 68

Convince & Convert

APRIL 22, 2016

So, using Sigstr gives you the ability to take your employees’ work email signatures, not their personal, their work email signatures and insert graphical banners in those signatures that then click through to your landing page, to your sign-up page or video, your white paper, your webinar, whatever. Dan: You got it, you got it.

Paid Content 96

Paid Content Paid Search Agency Click Rate Lock-In 96

Webbiquity

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Twitter is second at 3.6%. 55% access Twitter via a mobile device. Marketingeasy ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Vidyard

SEPTEMBER 23, 2021

Keep Promoting Your Webinar After the Live Event 5.1.3 Video Analytics Statistics 2.6 Virtual Conference and Webinar Statistics 3. Twitter Video Statistics 3.5 Twitter Video Statistics 3.5 The Sales Analytics Process 1.1 Step 3: Apply Sales Analytics Tools 1.3.1 Other Sales Analytics Tools 1.4

Video Marketing 65

Video Marketing Sales Management Product Enterprise Management 65

Hubspot

JULY 21, 2015

The most common components of a content marketing program are social media networks, blogs, visual content, and premium content assets -- like tools, ebooks, or webinars. Conducting analytical projects to improve blog strategies/tactics. Here are some scenarios to demonstrate the mechanics.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28