SmartBug Media

MAY 13, 2022

Guest author Alanna Goodman is a content marketing specialist at ZoomInfo. Intent data can tell you all of this. Intent data takes the mystery out of how to prioritize and create your marketing campaigns," says Mitchell Hanson, Senior Director of Demand Generation at ZoomInfo. Who is most likely to buy and when?

Intent Data 98

Intent Data Work Management Intent Marketing Management 98

DealSignal

DECEMBER 9, 2022

A powerful marketing asset, intent data represents information on users’ activities such as online searches, researching vendors on third-party review websites, email opening and click-through rates, ad clicks and downloads of resources such as e-Books, whitepapers and case studies. Multistep campaign: Email / Phone / Social media.

Intent Data 52

Intent Data Intent Intent Leads Intent Signal 52

The ABM Agency

APRIL 15, 2021

Bombora is a third-party intent data provider (among other solutions) that collects a massive amount of B2B intent, demographic, and firmographic data at scale. The company captures intent signals from the B2B online universe across multiple content sources, continuously monitoring content consumption of over 7,000 business topics.

Bombora 98

Bombora Intent Data Marketing Automation Services Intent 98

SalesIntel

MARCH 1, 2024

While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors. This platform caters to sales, marketing, and recruiting teams, providing access to B2B contacts, cell phone numbers, emails, direct dials, and buyer intent data.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

SalesIntel

AUGUST 2, 2023

While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors. This platform caters to sales, marketing, and recruiting teams, providing access to B2B contacts, cell phone numbers, emails, direct dials, and buyer intent data.

Lead Ranking 40

Lead Ranking Zoominfo Lead Scoring Intent Data 40

Zoominfo

DECEMBER 28, 2020

How Do You Access Buyer Intent Data? You can gather buyer intent data in a couple of ways. That might include using analytics tools to determine visitors’ time on-page or managing email sign-ups in your CRM. The most straightforward way to access buying signals data is through a third-party vendor. Consider this.

Lead Ranking 100

Lead Ranking Buy Work Management Marketing Management 100

Content4Demand

MAY 21, 2020

During her session , DeAnn Poe, SVP of ZoomInfo, cited recent research from HubSpot that highlighted a renewed interest in marketing but less interest in speaking with a sales rep, which could be because budgets are in flux. A presentation led by MRP also emphasized the importance of combining intent data with predictive analytics.

Marketing Budget 98

Marketing Budget Sales Management Webinar Metrics Top of Funnel 98

Aberdeen

FEBRUARY 8, 2019

In data-driven news, DiscoverOrg has acquired ZoomInfo (Zoom Information, Inc.). You might remember DiscoverOrg from our Who’s Who in Intent Data roundup, and you may know ZoomInfo as another provider of B2B data. Industry News. Both firms offer B2B intelligence platforms for Sales, Marketing, and Recruiting organizations.

Intent Data 40

Intent Data Intent Zoominfo Purchase Intent 40

DealSignal

JULY 17, 2023

DealSignal’s Intent Data is a vital tool for businesses of all sizes and industries. By tracking intent signals , DealSignal identifies the accounts and contacts actively researching topics related to your business, indicating a strong intent to buy. DealSignal’s Intent Data feature: A game changer for data marketers.

B2B 52

B2B Ideal Customer Profiles Budget Programs Zoominfo 52

DealSignal

AUGUST 7, 2023

One of the standout features of DealSignal is its cutting-edge Intent Data, a pivotal tool that holds immense value for businesses of all sizes and industries. This real-time data, powered by AI-driven predictive analytics, equips sales and marketing teams with the ability to make data-driven decisions. That‘s DealSignal.

Ideal Customer Profiles 52

Ideal Customer Profiles Generation B2B Lead Ranking 52

DealSignal

JULY 19, 2023

DealSignal’s Intent Data is a vital tool for businesses of all sizes and industries. By tracking intent signals , DealSignal identifies the accounts and contacts actively researching topics related to your business, indicating a strong intent to buy.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

DealSignal

JULY 19, 2023

DealSignal’s Intent Data is a vital tool for businesses of all sizes and industries. By tracking intent signals , DealSignal identifies the accounts and contacts actively researching topics related to your business, indicating a strong intent to buy.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

Zoominfo

JANUARY 26, 2021

With predictive analytics and intent signals, marketers can deliver ads through IP addresses directly to stakeholders and decision makers. Engaging Multiple Stakeholders One of the main challenges of enterprise lead generation is appealing to the many, many decision makers.

Enterprise Management 130

Enterprise Management Lead Generation Lead Scoring Lead Ranking 130

Zoominfo

JULY 13, 2021

We’ve had some big moments at ZoomInfo over the years. In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. Today is one of those moments.

Zoominfo 130

Zoominfo Marketing Automation Services Enterprise Management Top of Funnel 130

Valasys

APRIL 3, 2023

Moreover, with the increasing adoption of Artificial Intelligence (AI) and Machine Learning (ML) in marketing and sales, intent data can be leveraged to enhance predictive analytics, lead scoring, and customer segmentation. To forecast buyers’ intentions, other tools employ predictive analytics.

Intent Data 52

Intent Data Intent Marketing AI Marketing Analytics Tools 52

Zoominfo

AUGUST 23, 2023

For quite some time, ZoomInfo has been thought of as a contact database platform that helps sales reps find their best customers. Historically, ZoomInfo has been strongly associated with sales and data, including our No. 1 G2 rated intent signals. But that’s only the beginning of how we help businesses go to market.

Marketing Analytics Tools 130

Marketing Analytics Tools Campaigns Zoominfo Brand Identity 130

SalesIntel

FEBRUARY 28, 2024

ZoomInfo LeadIQ Datanyze Lead411 Lusha LinkedIn Sales Navigator G2 Rating: 4.3/5 Clearbit interacts with your existing IT stack to offer your marketing, sales, and analytics teams consistent, up-to-date data. ZoomInfo G2 Rating: 4.4/5 Dashboard analytics highlights team members’ prospecting activities.

Work Management 52

Work Management Marketing Management Ideal Customer Profiles Zoominfo 52

Heinz Marketing

AUGUST 30, 2021

I know the people I should be talking to, how do I manufacturer or find, and then leverage and follow up with those right intent signals.” Let’s give the sales team, LinkedIn sales navigator, ZoomInfo, intent signals.” You can say, “I know what companies I should be selling to.

Ideal Customer Profiles 115

Ideal Customer Profiles Enterprise Management Work Management Cross-Selling 115

Zoominfo

JULY 13, 2021

We’ve had some big moments at ZoomInfo over the years. In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. Today is one of those moments.

Zoominfo 70

Zoominfo Marketing Automation Services Enterprise Management Top of Funnel 70

SalesIntel

SEPTEMBER 18, 2023

Predictive Analytics: The platform offers predictive analytics tools to help businesses identify high-value leads and make data-driven decisions. ZoomInfo: ZoomInfo is a comprehensive B2B data provider with a suite of solutions for sales, marketing, and recruiting. Read About – Best Zoominfo Alternatives 5.

Marketing Management 40

Marketing Management B2B Marketing Zoominfo Ideal Customer Profiles 40

SalesIntel

FEBRUARY 14, 2023

ZoomInfo LeadIQ Datanyze Lead411 Lusha LinkedIn Sales Navigator G2 Rating: 4.3/5 Clearbit interacts with your existing IT stack to offer your marketing, sales, and analytics teams consistent, up-to-date data. ZoomInfo G2 Rating: 4.4/5 Dashboard analytics highlights team members’ prospecting activities.

Zoominfo 52

Zoominfo B2B Marketing Lead Ranking Ideal Customer Profiles 52

Directive Agency

FEBRUARY 22, 2019

Many top B2B data providers not only deliver contact information to build lists but also provide predictive analytics on target accounts. Bombora – Has leading behavioral/intent data for accounts and “surge signals” that help with account prioritization. New Customers: Using “Search” as Buyer Intent Signal.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

SalesIntel

JUNE 16, 2023

ZoomInfo’s real-time updates and AI-powered insights enable sales teams to stay ahead of the game. ZoomInfo’s real-time updates and AI-powered insights enable sales teams to stay ahead of the game. Constant record updating integration with industry-leading technologies Analytics dashboard is available.

Comparison 52

Comparison Pricing Price Ideal Customer Profiles 52

Zoominfo

MARCH 15, 2023

Knowing that different types of accounts will likely grow differently over time, companies further in their analytics journey may want to compare these costs to projected Lifetime Value (LTV). These same topics are also an important source of intent signals. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Efficiency 130

Efficiency Top of Funnel Budget Programs CMO 130

SalesIntel

FEBRUARY 24, 2023

ZoomInfo ZoomInfo is a sales intelligence platform with a substantial sales lead database that may help your sales force with lead creation, market research, and insight-driven engagement. It provides B2B analytics and corporate contact data to assist you in powering your GTM strategy.

Sales Leads 52

Sales Leads B2B Sales Lead Ranking Ideal Customer Profiles 52

Zoominfo

DECEMBER 3, 2021

ZoomInfo’s vast repository of B2B data gives sales teams unprecedented insight into every aspect of a prospect’s operations, from the tech stack they use to intent signals that show when they’re actively looking to invest in products and services.

Top of Funnel 100

Top of Funnel Work Management Multivariate analysis Marketing Management 100

BenchmarkONE

JANUARY 25, 2023

Key Features: Chrome extension Account-based marketing LinkedIn prospecting Customized conversion Contract renewals A lead-scoring predictive model Email marketing Analytics Integrations 10. Zoominfo ZoomInfo is a massive database that contains a wealth of information that can be used to qualify leads.

Marketing Automation Services 82

Marketing Automation Services CMS Development Budget Programs Ideal Customer Profiles 82

The ABM Agency

APRIL 30, 2023

Leveraging Data Analytics Tools D. Research their roles within the organization using tools like LinkedIn Navigator or platforms like ZoomInfo which can provide valuable information about them including their job responsibilities and professional interests. Continuous Learning and Improvement B. A/B Testing Campaign Elements C.

Account Based Marketing 52

Account Based Marketing Ideal Customer Profiles B2B Marketing Sales Qualified Leads 52

The ABM Agency

APRIL 30, 2023

Data Collection: Gather data on your target accounts from various sources like CRM systems or third-party platforms like ZoomInfo. Data Collection: CDPs gather first-party data such as website interactions or CRM activities along with third-party sources like intent signals from external vendors.

Account Based Marketing 52

Account Based Marketing Inbound Marketing Paid Content Enterprise Management 52