ClickZ

AUGUST 8, 2020

Emarketer had expected mobile advertising to grow up to $105.34 But the truth lies in the stats that speak for themselves. Factors like saving costs, training, agent productivity, and using predictive analytics were on the priority list, but as a lesser priority. billion) making the total mobile ad spend budget this year to $91.52

Mobile Advertising 124

Mobile Advertising Marketing Attribution Advertisements Advertising 124

Hubspot

APRIL 27, 2015

Self-described as a “research discovery engine,” Factbrowser compiles the latest power stats on business and technology from reputable sources, like Nielsen, Forrester, Gartner, Google, and more. Use this as a tool for discovering stats for your content and opportunities to dig deeper into the latest high-quality research.

Paid Content 28

Paid Content Stats Resources Peer-to-peer 28

Contently

APRIL 18, 2017

It always takes up your entire TV screen,” said Jonah Goodhart, co-founder and CEO of Moat, an analytics company aiming to help people evaluate digital video performance. There’s a little mini-story behind it. It’s always fifteen or thirty seconds long. But how does that work in digital? Is it a static banner ad?

Video Marketing 154

Video Marketing Youtube Ad Exchange Click Fraud 154

KoMarketing Associates

AUGUST 19, 2013

The stats also show that the growth rate of Google Plus shares was approximately 18.5% Ardath Albee (Marketing Interactions) – B2B Marketing Strategist specializing in eMarketing Strategies driven by compelling content that helps companies turn prospects into buyers. per month, almost double that of Facebook (9.3%).

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Valasys

MAY 15, 2020

According to a report from eMarketer , most of the web users prefer watching a video to reading. Research from Oberlo stats establishes that an average user is likely to spend 88% more time on a website with videos as compared to the one without it. Read more on 5 Reasons to Use Emotional Analytics in B2B Marketing.

Organization 52

Organization SEO Video Marketing Lead Scoring 52

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Stats Around Video Engagement 2.5 Video Analytics Statistics 2.6 We know it can be hard to justify spending resources on a new content type without the data, especially for data-driven businesses.

Stats 65

Stats Video Marketing Enterprise Management Planning 65

MLT Creative

MAY 1, 2012

These unprecedented stats and projections show revolutionary growth in smart phone usage: 5.3 smartphones in 2010, 110 million by 2015 (eMarketer/2011). Review your web analytics to see current metrics for mobile devices to gauge what your customers are using. billion mobile subscriptions worldwide (ITU/2010). 60 million U.S.

Mobile Marketing 40

Mobile Marketing B2B Marketing Planning Advertising Agencies 40

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Sprout Social

JANUARY 9, 2017

Use Twitter analytics tools to track post clicks so you are certain what content drives engagement and what falls flat. Data from eMarketer predicted by the end of 2017, more than 70% of US brands will be on Instagram. Best Time to Post on Instagram. Safe to post nearly any time (excluding 3 p.m.) on Monday through Thursday.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Ambal's Amusings

OCTOBER 15, 2009

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! In order to generate leads marketers have to know how to use the analytics. But I have a secret: I get a kick out of traffic stats. I use Google Analytics and Sitemeter, and advise my clients to do the same. Ardath Albee's Tip.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Webbiquity

JULY 28, 2015

14 Digital Marketing Stats and Facts. eMarketer ). 42% of CMOs say that analytics skills will become a core competence in marketing (really – only 42%?); This was post #7 of Marketing Stats Summer (#statssummer) on Webbiquity. #1: 1: Welcome to Marketing Stats Summer! #2: Digital Marketing Philippines ).

Paid Content 100

Paid Content Stats Marketing Budget Creation Paid Search Agency 100

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category). Top. . . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 Marketing Management and Measurement Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

JANUARY 17, 2017

According to 2016 research from eMarketer , 86% of time spent on mobile devices is spent in apps rather than internet browsers. Second, Medium stats are detached from the rest of our analytics. Third, Medium’s analytics dashboard just doesn’t allow you to go very deep. It’s cool you finally left your own little planet.”.

Advertising Mediums 28

Advertising Mediums Peer-to-peer Correlation Hubspot 28

Hubspot

NOVEMBER 18, 2020

Google Analytics – Tracking inbound leads generated through social media will quickly pinpoint which social platforms perform best for your business, as well as what is the most effective messaging and images for your audience. eMarketer ). Tools to help you dive deeper and segment site visitors for retargeting: 1. Crazy Egg ).

Social Media 101

Social Media Lead Generation Multivariate analysis Sales Qualified Leads 101

Vidyard

DECEMBER 17, 2020

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Video Analytics 2.6 Video Analytics. 73% of companies report they are using some form of video analytics to track video content effectiveness( Demand Metric & Vidyard, 2020 ). Video Length 2.4

Statistics 157

Statistics Video Marketing Planning Business 157

Hubspot

JUNE 12, 2012

Think of the data point you need, and an industry website that publishes that type of data -- we love data from eMarketer, for example. when a reader clicks that orange, hyperlinked "Tweet This Stat" anchor text while in the blog post. Here's how it works. Not sure what I'm talking about? Check it out. this screen pops up. Oh look!

Blogger 28

Blogger Top of Funnel Tools Business 28

Sprout Social

SEPTEMBER 22, 2016

Depending how robust you want your analytics, there are diverse options to give you oversight or in-depth analysis. In this article, we’ll talk about the two ways we recommend pulling and measuring your Twitter data: Using Twitter Analytics. According to eMarketer, roughly 66% of businesses use Twitter for marketing efforts.

Twitter 92

Twitter Ideal Customer Profiles Impressions Analytics 92

Webbiquity

FEBRUARY 21, 2011

Though acknowledging that “There’s no global best practice that makes your campaign stats jump, no design layout that wins every time. Add Google Analytics to Emails and Gain B2B Lead Generation Intelligence by Industrial Marketing Today. Email Marketing Research and Stats. by eMarketer.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Here are my top 10 posts and topics: Best Social Media Stats and Market Research of 2009 , March 31, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

MARCH 3, 2015

” Expert Guides to Twitter Stats and Analytics. ” 15 Simple-to-Find Stats to Help You Tweet Better: How to Use Twitter Analytics by Buffer Social. How to Use Twitter Analytics to Find Important Data by Social Media Examiner. Twitter Experiencing Massive Growth: New Research by Social Media Examiner.

Twitter 100

Twitter Paid Content Tips Ideal Customer Profiles 100

Digital B2B Marketing

MARCH 4, 2011

of all US online display dollars, according to eMarketer. Featured on PopPressed If You Havent Yet Seen "Win Win," You Should Go See It Filed under Media , News , Research Tagged with Digital Media , Display , Facebook , News , Stats Like Be the first to like this post. However, 21.6% doesn’t tell the whole story.

Facebook 100

Facebook Emarketing Digg Stats 100

Sprout Social

JANUARY 3, 2017

While data around stories is lacking, brands can still use Instagram analytics tools to gain incredibly helpful insights into Instagram performance. You can go back and view other user’s stories again and receive a small set of stats of viewers and play count on your own content in that 24-hour period. billion in 2016 alone.

Brand Identity 109

Brand Identity Branding Word of Mouth Network Marketing 109

B2B Marketing Zone Posts

APRIL 5, 2010

B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. 12 Mobile Marketing Stats You Need to Know - Junta 42 , March 31, 2010 Some interesting mobile marketing stats. 12 Mobile Marketing Stats You Need to Know , March 31, 2010. Hot Topics. Mobile (32). March 5, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Hubspot

MARCH 2, 2017

Bookmark this blog post to have ideas handy for where to go when you need a stat to support your claim, or if you’re looking for great sources to learn about forthcoming trends in the marketing world. 10) eMarketer. Read a couple surveys and estimates below: New eMarketer Estimates Show Huge Snapchat User Growth in UK.

Paid Content 28

Paid Content Research Paid Search Agency Advertising Agencies 28

Webbiquity

FEBRUARY 7, 2012

” Social Networking Growth Stats and Patterns by Social Media Today. J-P De Clerck passes along some fascinating stats from a McKinsey study on social technologies, including: • 72% of companies use at least one type of social technology; 50% use social networking, 41% have blogs, and 38% use video. • ” Twitter Stats.

Paid Content 100

Paid Content Social Media Statistics Research 100

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Single Grain

MAY 4, 2021

Research conducted by eMarketer revealed that nano-influencers charge only $114 per video post on Instagram and $315 per YouTube video. Stats from Podcast Insights show that the popularity of podcasts is on an upward trajectory: 75% of Americans say they understand the term “podcasting,” a 5% increase from last year.

Social Media 128

Social Media Video Marketing Marketing Budget Media 128

B2B Marketing Zone Posts

JANUARY 4, 2011

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Be Careful What Assumptions You Make with Analytics - B2B SEO , July 23, 2010. Understanding the Five Customer Relationship Stages to Full Engagement With Your Brand - Fifth Gear Analytics , October 25, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Single Grain

JULY 19, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer , 86.2% Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Turn the transcription into a standalone blog article with a short rewrite and addition of relevant stats/images.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer , 86.2% Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. 17) Predictive & Augmented Analytics. of digital display ads in the U.S. will be programmatic by 2020. on single-channel.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Online Marketing Institute

OCTOBER 31, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

AUGUST 18, 2012

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. eMarketer ). the five most popular topics on Pinterest are Venture Capital, Blogging Resources, Crafts, Web Analytics and SEO/Marketing. Social Media / Social Networking. Marketingeasy ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Single Grain

DECEMBER 6, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Turn the transcription into a standalone blog article with a short rewrite and addition of relevant stats and images.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145

Single Grain

NOVEMBER 28, 2023

Here’s a few key stats illustrating the future of digital marketing in the metaverse: It is estimated that by 2026 25% of people will be spending an hour daily in the virtual world. According to eMarketer, CTV ad spend in the U.S. That might seem generous now, but a lot can change in just a couple of years’ time.

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126