What is account-based marketing or ABM and why are B2B marketers so bullish on it?
Martech
SEPTEMBER 24, 2021
These data types include technographic and firmographic at the account level, and demographic and psychographic at the contact level. Recommendations can be dynamically generated based on known account data, account scores and real-time analysis of visitor behavior and preferences. Interaction management/Orchestration.
Let's personalize your content