accelerate agency

OCTOBER 21, 2020

To understand how many backlinks you need, you will have to do a backlink analysis of ranking content. Referral marketing is like the digital equivalent of word of mouth advertising. A BrightLocal study found that 91% of 18-34-year-olds trust online reviews as much as personal recommendations. Generate Industry Exposure.

Paid Content 81

Paid Content Marketing Budget Work Management Paid Search Agency 81

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up for your email updates when you send one out, that person will receive it in almost every case. If someone signs up to follow your company on Twitter, when you tweet will that person see it? LinkedIn – only if I have made a personal connection. Email is all about actual audience. Will that open it?

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. link] Mike Boysen I didn’t see any real deep behavior analysis discussed here.

Social Media 123

Social Media Work Management Marketing Management Media 123

markempa

OCTOBER 11, 2006

But if you have the vision, desire and passion to do it, this report tells you how. But if you have the vision, desire and passion to do it, this report tells you how.

Lead Generation 120

Lead Generation B2B Thought Leadership Thought Leadership Generation 120

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. The more email addresses a person uses across the social Web, the less ideal the results. Isn’t that worth the 5 cents per contact that Flowtown charges?

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

markempa

MAY 26, 2005

« How to leverage word of mouth for more leads | Main | RSS Your Press Room for better search engine visibility » B2B Lead Generation Blog Nominated for MarketingSherpas 2005 Readers Choice Blog Awards Thank you for nominating the B2B Lead Generation Blog for MarketingSherpas 2005 Readers Choice Award ! Would you revisit?

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

Convince & Convert

APRIL 1, 2010

link] Chris Hall Jay as a lifelong T-wolves fan (the team’s life not mine), and a person involved in social media I have to say, awesome! But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community. link] Opinion@Large Great topic/analysis. Thanks for the read.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

AUGUST 10, 2010

Joe Fernandez : The amont of public-facing data attributed to a person’s name has exploded. We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Hubspot

NOVEMBER 24, 2010

Running a sweepstakes is a great way to generate buzz and excitement around your eCommerce website. Besides helping guide that person's decision making, this time could provide value in terms of branding, word-of-mouth marketing, and building a community. eCommerce Website Analysis and Cyber Monday Discussion.

eCommerce 28

eCommerce Email Marketing Planning Word of Mouth 28

Single Grain

APRIL 7, 2023

Brand advocates help humanize your company and provide positive word-of-mouth publicity to help your business connect with your prospects. Brand ambassadors help create a personal connection with customers by sharing their experiences and enthusiasm for the brand.

Budget Programs 52

Budget Programs Brand Identity Branding Word of Mouth 52

Single Grain

JANUARY 22, 2024

Niche markets, though smaller, are less saturated and allow for a more personalized approach to your customers. Word-of-Mouth and Referral Programs: Encouraging word-of-mouth through exceptional customer service and creating referral programs can be a highly effective and low-cost marketing strategy.

Budget Programs 52

Budget Programs Advertising Agencies Word of Mouth Lead Ranking 52

Convince & Convert

APRIL 20, 2010

I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage. We're starting to drill down on targeted terms for the work blog, but I'm pretty much using my personal blog as a test platform right now.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. First – What are the objectives?

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

APRIL 28, 2010

Don’t assume that the person that gave you one star on a Yelp review is some sort of carnival freak outlier. Except in this case, they were almost always talkers because a home is so personal and it's easy to share. In particular, sales and leads (as opposed to chatter, sentiment, buzz, purchase intent, etc.).

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. In fact, social media can be MORE transformative for a B2B company than a B2C company.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

WebMarketCentral

FEBRUARY 20, 2008

Marketers Can Buy Buzz by MediaPost Online Spin Max Kalehoff of Clickable presents some interesting findings on the (highly positive) correlation between media spending and word-of-mouth "buzz." Neither is right or wrong, but they are both part of a complex communications and customer landscape."

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. It’s about having a strategy for making your company or organization more like a person and less like a machine. We need to get some VIRAL BUZZ ?going

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

SEPTEMBER 21, 2010

I may run a similar analysis and rank my top posts by page views coming from search engines. I love the analysis. Years ago I did a similar analysis of the most clicked articles from my then employer’s email newsletter and found almost identical results. Although, this analysis is from 2+ years of posts.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

AUGUST 26, 2010

If you’re an agency that’s providing social media listening or analysis services for clients, this is even more critical of a distinction. The disheartening truth is that there is very little “standardized&# reporting available if you’re going to do social listening and analysis at the highest level. No problem.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Hubspot

AUGUST 21, 2023

Those entering demos will make contact with a direct sales/support person. Work to personalize your sales coaching efforts to shorten the sales cycle of each rep. In this phase, you will focus on maintaining your customer relationships and spreading good word-of-mouth. You must optimize. Retain and delight your customers.

Sales Management 69

Sales Management Top of Funnel Paid Content Template 69

Convince & Convert

JULY 22, 2010

TNT encourages trainees to leverage the power of their personal networks, by providing participants with a personal, customizable microsite for reaching their fundraising goals by getting donations from friends and family. I was very interested to read your analysis as it chimes with how we've organised our approach online.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

ClearVoice

JULY 12, 2022

In ABM, the sales team gives input on who they want to sell to, and the marketing team creates personalized assets that speak directly to this audience. ABM uses the data, trends analysis, and a deeper understanding of the ideal customer to only devote resources to clients with an excellent ROI and a better chance of responding to marketing.

Account Based Marketing 52

Account Based Marketing Sales Management Work Management Planning 52

Convince & Convert

FEBRUARY 25, 2010

Obviously, ThinkGeek has personality. They wrap every product with personality, plus they seek out some pretty strange stuff that you just can't get anywhere else. However, they've won me over on the personal side. link] [link] John S Great in-depth analysis! link] loved the example and the analysis.

Social Media 117

Social Media Media Webinar Metrics Paid Search Agency 117

Webbiquity

JANUARY 15, 2013

They will likely be early adopters and advocates that can help build word of mouth BUZZ about your new products.” ” How to Do a Facebook Personal Profile Security Audit by Seriously Social. Your followers are more interested than most consumers in news about your products and brand.

Stats 100

Stats Facebook Best Practices Mobile Advertising 100

Buzz Marketing for Technology

JUNE 27, 2008

In a follow-up round of personal interviews, participants recalled critical incidents of using information from the Web. Furthermore, it is possible to carry out citation analysis by parsing HTML tags used to mark up Web pages. Participants Web-use activities were then monitored continuously for two work weeks.

Lead Ranking 100

Lead Ranking Terms and Conditions Work Management Differentiation 100

Valasys

JULY 20, 2023

Imagine your website buzzing with eager shoppers, organic traffic pouring in, and your brand standing tall among fierce competitors. Think of it as the digital word-of-mouth that not only elevates your online reputation but also drives targeted customers to your website, resulting in increased sales and growth.

Link Building 40

Link Building eCommerce Ad Building Lead Scoring 40

Convince & Convert

APRIL 7, 2010

I’ve personally discovered several restaurants that way). Is it scalable to give every single mayor or person who checks in 20 times something for free? I’m starting to hear a lot of smart people scoff at these services, primarily along these lines “Why do I care where someone is eating for lunch?

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. I think it may be time for new words to be invented to differentiate “friend&# vs. friend and “trust&# vs. trust.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

APRIL 8, 2010

link] Zack Nice analysis! link] Zack Nice analysis! If you have two people use the device with different iTunes accounts, you can't update or change apps that one person installed without their iTunes password. I've been thinking about making it my conference travel/presentation device.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Hubspot

OCTOBER 28, 2019

One person sadly looks up the camera and says, "So I can never eat this again?" You could leverage these compliments by making a competitive analysis video where normal people brush their teeth with your product followed by another brand's. while another says, "So, is this on your new menu?"

Paid Content 61

Paid Content Campaigns Planning Paid Search Agency 61

Convince & Convert

JUNE 8, 2010

We can take these very accessible tools and figure out how to create a customized mosaic that fits our lives personally – and as business owners, how to market professionally. Sure, the speed and always-on nature of the real-time Web makes it a d… [link] [link] Innovate AZ Are You Ready for the Opportunity Economy? #in Great post!

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Single Grain

OCTOBER 11, 2019

In short, event marketing is a marketing strategy where a brand can promote itself and their products by holding an in-person event – such as a conference, networking meet-up or live version of your podcast – for its audience. 2) Encourage Word-of-Mouth Marketing. Dive Deeper: What’s the ROI of Throwing a Live Event?

Event Marketing 101

Event Marketing Top of Funnel Sales Qualified Leads Lead Scoring 101

Convince & Convert

APRIL 22, 2010

Social CRM (customer relationship management) is the emerging discipline of providing personalized helpful, meaningful service and support using social channels like Twitter (and increasingly, Facebook ). I am a management professor that practices personal branding and speaks about SM. Whatchew Talking Bout?

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Convince & Convert

AUGUST 3, 2010

Good humor mixed in with a solid analysis, Jay. Facebook for all its intents and purposes is a social site, and great for building buzz, but giving your brand off to a foreign control is a tricky thing to do. [link] robbunting Great post: Reading "R.I.P. link] @jaybaer@smmguide @briansolis Lisa Robbins Love this article!

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Good humor mixed in with a solid analysis, Jay. Facebook for all its intents and purposes is a social site, and great for building buzz, but giving your brand off to a foreign control is a tricky thing to do. [link] robbunting Great post: Reading "R.I.P. link] @jaybaer@smmguide @briansolis Lisa Robbins Love this article!

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

SEPTEMBER 21, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Excellent for down-and-dirty competitive analysis. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. I implement bit.ly

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MARCH 16, 2010

The lack of integrated metrics on Twitter may not be a big deal for personal users, but for corporations looking to embed Twitter into an integrated social CRM approach, it’s a gaping hole that is currently being patched by inefficient, home grown workarounds. link] @Brett2point0 Excellent analysis, Jay. Content is king, agreed.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125