Google Adwords FAQ : LeadSquared Webinar Recording
LeadSquared
AUGUST 22, 2013
Your ads are generated only if the user ’s search query is similar to the keywords you have used in your ad groups. So, if you have well targeted keywords with the preferred match types (Phrase and Exact), traffic to your campaigns will be relevant to your business. How many times can we change keywords? Question 3.
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