Brandpoint

FEBRUARY 24, 2019

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. Guaranteed placements and media coverage. Earned media opportunities. What are the benefits of a MAT release?

Advertising Agencies 122

Advertising Agencies Paid Search Agency PR Distribution 122

Biznology

MAY 27, 2014

Long Story Short: Similar to “advertorials,” native advertising is designed to be entertaining enough in its own right to compel visitors to consume, be influenced by, and even share the content, be it videos, images, articles, or music, based only on the targeted and contextual appeal that holds on its own.

Paid Content 80

Paid Content Advertising Agencies Paid Search Agency Advertisements 80

QuanticMind

MAY 30, 2023

A whole lot of effort that not every advertising professional knows they need to put forth. In a fast-growing multibillion dollar industry, it’s increasingly challenging to discern truth from the carefully crafted narratives propagated by ad solution providers. What does it take to uncover what’s really going on in adtech?

Paid Content 52

Paid Content Marketing AI Work Management Paid Search Agency 52

Hubspot

APRIL 26, 2015

To read more content like this, subscribe to Agency Post. Google Penguin is an algorithm update aimed at decreasing search engine rankings of a website due to a large number of spammy, low authority links in their backlink profile. 2) Advertorials or Large Scale Guest Blogging. 3) Press Release with Highly Optimized Anchor Text.

Advertorials 28

Advertorials Ad Building Guidelines Lead Scoring 28

Martech Advisor

JANUARY 7, 2020

Paid media is defined as the purchase of ad inventory on a media channel or publisher site to broadcast your brand message and reach your target audiences. It is a form of digital advertising that includes sponsored content to promote a brand’s products or services. Table of Contents.

Paid Content 68

Paid Content Cost Per Thousand Cost Per Click Process 68

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. The following are the top items from featured sources based on social signals. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Featured Sources.

Ning 40

Ning Paid Content Facebook Sales Management 40

Brandpoint

AUGUST 9, 2018

A brand’s reputation is now vulnerable to waves of user-generated content that didn’t exist before the web. Negative press has also been turbocharged by the internet. While there are many tactics for protecting and repairing one’s online reputation, content plays a vital role in all of them. Earned Media.

Work Management 74

Work Management Marketing Management Microsite Marketing & Strategy 74

Hubspot

MAY 1, 2020

61% of marketers say that generating leads and traffic is their biggest challenge. So, what do you do when you create content you know your audience wants to see, but they aren't finding it? The answer may be a method that you're most likely already using, but with a more expansive lens — content amplification.

Paid Content 101

Paid Content Traffic Advertorials Paid Search Agency 101