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How To Optimize Your Landing Page For Better PPC

Unbounce

As you may have heard, Pay-Per-Click (PPC) is a competitive game. PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. Pssssst … Do you have a specific PPC-related question?

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Not only does this impact our personal lives on a regular basis—i.e. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. The Marketing 360 YouTube channel offers a wide variety of high-quality video content. 1. Marketing 360.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Not only does this impact our personal lives on a regular basis—i.e. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Marketing 360 The Marketing 360 YouTube channel offers a wide variety of high-quality video content.

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YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign

Hubspot

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising. The 2 Types of YouTube Video Ads.

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75 PPC Influencers Who Are Changing The Game

Atomic Reach

What is more, the research by Disruptive Advertising suggests that 76% of people who search something nearby with the help of their phone will visit the business within the next few days. While conducting their search, about half of users cannot differentiate between PPC links and organic links in search engines.

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How to Use B2B Google Ads for Lead Generation: A 6-Step Guide

KoMarketing Associates

Marketers know there are many tactics that build a strong lead generation strategy, including search engine advertising. . The first question Google will ask is “What is your main advertising goal?” Reach YouTube viewers . It can also help you implement marketing personalization if that’s on your radar.

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Back to Basics: PPC 101

EMagine B2B Blog

To that end, we’d like to take a moment to provide a PPC 101 and get down to basics. Whether you’re brand new to digital marketing or just want to make sure your foundation doesn’t have any gaps, this article will help bring you the knowledge that will solidify your understanding of PPC advertising. What is PPC?

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