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How to Keep Your Blog Relevant and Successful — an Interview With Andy Crestodina

ClearVoice

If the answer to that last question is “yes,” then you are the proud owner of a fancy online ad. There is probably no reason to visit your site except to get basic contact information or to confirm your services. It’s the mini-version of Wikipedia for your industry. It’s the mini-version of Wikipedia for your industry.'

Relevance 118
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How to Uncover Actionable SEO Opportunities with a B2B Content Audit

KoMarketing Associates

One of the most effective ways to guide and inform your content marketing strategy, as well as tactical implementation, is to perform a B2B content audit. Then, you can take that information and optimize your existing content or create new content assets. Are there many paid ads? Keyword frequency and appearance (i.e.

SEO 149
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Multicultural Marketing in 2020: Strategy, Best Practices, Campaigns, & Examples

Martech Advisor

Wikipedia calls it “the practice of marketing to one or more audiences of a specific ethnicity – typically an ethnicity outside of a country's majority culture, which is sometimes called the general market.” This lays the foundation for an informed multicultural marketing strategy. What Is Multicultural Marketing?

Practices 104
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How to use Data to improve B2B Personalization in 2020

Valasys

BERT is a bi-directional, pre-trained unsupervised natural language processing (NLP) model that looks into words before & after entities & context pre-trained on Wikipedia to provide a better understanding of semantic. The frequency of duplicated listings was 28%, reveals data from seoClarity.

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Using Google Optimize & Other Free A/B Testing Tools? Shift When You See These 5 Things…

Convert

You may think that paying for the service is just a matter of handing over your credit card information but have you ever considered what else you might be giving up in exchange if somebody asks nothing from you upfront? It’s also compatible with Google Ads, Google BigQuery, Accelerated Mobile Pages (AMP), etc. No, not really.

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Fresh Content: How Often Should You Update Your Blog?

Single Grain

Work With Us Why Fresh Content Matters in SEO Google’s algorithm takes into account more than 200 ranking factors , one of which is content freshness: Updated content signals to Google that the information is current, relevant and therefore deserving of a higher search ranking. How did that feel? Probably like opening a time capsule.

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How to Use Link Building for Improving SEO

seo.co

Instead, your best bet is to use guest posts—custom-written content for external publications that contain a relevant, informative link pointing back to your domain. Cite yourself on Wikipedia. Wikipedia is a major authority, and earning a link there could be a major boon for your SEO. Image Source: Wikipedia ).