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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. Where Can You Track It? Don’t worry. Let’s roll!

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Google Ads Retargeting: Everything You Need To Know

Optinmonster

Do you want to learn about Google ads retargeting, more commonly known as just remarketing? In this article, I comprehensively cover everything related to Google ads retargeting so you can get started with your remarketing ASAP. What Is Google Ads Retargeting?

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How To Build the Email List of Your Dreams

Salesforce Marketing Cloud

A simple way to do this is adding your subscriber’s name to the subject line, along with content relative to their preferences. I hope you received subsequent emails that felt thoughtful, at a respectful frequency and with content that was relevant to you. You want your lists streamlined so that communication is effective.

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

Use listener data to inform your content Track your listener stats and learn what is engaging your audience. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. Use your data What’s most important is that you track your post performance. The sky is the limit.

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How to Better Manage Unsubscribes with Email

Delivra

Well, there are actually a few solutions, but none of them are nearly as effective as managing your subscribes correctly to begin with. through paid ads) who will now never convert through your list. Pay attention to your CTR. Act quickly and you can stop the problem in its tracks, or even reverse its progress completely.

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How to Incorporate Geofencing in B2B Content Strategy

Valasys

Geofencing or Radio Frequency Identification technology (RFID) is a technology that leverages virtual geographical perimeter targeting around any specific location, building, convention center or space that can be identified on a map & can be used for hyper-targeting sales’ prospects.

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A Simple Guide for Setting Up Your First Google AdWords Campaign

Hubspot

If you start running campaigns around the phrase "solar powered tractors," your customers will never see your ads! Those who click on your ad who are interested in commercial electric tractors or private gas tractors will be eating up your budget, because they aren't part of your target audience. Think about it.

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