Belkins

OCTOBER 14, 2019

Acting apologetic about introducing services that assist your prospects doesn’t make the best first impression. While it’s important to give your prospects some breathing space and show that your email offers a conversation, not a monologue, don’t act like writing your B2B message gave you a panic attack. What should you do?

Ideal Customer Profiles 46

Ideal Customer Profiles B2B CAN-SPAM Template 46

Belkins

OCTOBER 14, 2019

Acting apologetic about introducing services that assist your prospects doesn’t make the best first impression. While it’s important to give your prospects some breathing space and show that your email offers a conversation, not a monologue, don’t act like writing your B2B message gave you a panic attack.

Ideal Customer Profiles 54

Ideal Customer Profiles CAN-SPAM Template Case Studies 54

Hubspot

DECEMBER 11, 2014

According to Gartner , the market for SaaS (Software as a Service) applications will grow from $20 billion in 2013 to $33 billion in 2016, with a compound annual growth rate of 19.5%. A Compass study shows that SaaS is growing nearly 3X as fast as software as a whole, and that 72% of all SaaS startups are at least partially funded.

Paid Search Agency 28

Paid Search Agency Marketing Management Advertising Agencies Marketing & Strategy 28

Single Grain

DECEMBER 22, 2020

Email marketing, when done efficiently, can boost your engagement rates, conversion rates, and help build a loyal customer base. On average, the software industry has an email open rate of 21.29% and a click-through rate of 2.45%. If you want to increase sales, you should monitor the email conversion rate.

Email Marketing 105

Email Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 105

Unbounce

JUNE 16, 2020

especially for SMB SaaS startups. This guide is all about answering the burning questions you might have about launching a partner program (or optimizing an existing one) for your SaaS business. In its purest form, a partner program acts as a way to reward people for delivering new business opportunities or value.

Landing Pages 131

Landing Pages Advertising Agencies Paid Search Agency Sales Management 131

seo.co

MAY 13, 2021

This is one of the single most important metrics for any business – startup or established corporation – to measure, track, and reference. In addition to providing clarity for the business, CLTV also acts as a motivator for serving customers well and encouraging loyalty through exceptional quality and service.

Lead Ranking 98

Lead Ranking Lead Scoring Cross-Selling Churn Rate 98

Hubspot

MAY 3, 2019

Your burn rate is how quickly your business spends money. To calculate your burn rate , simply pick a time period (such as a quarter or a year). It’s a task you’ll either need to master or outsource — or both. Let’s ease into the topic by first reviewing accounting terminology. Business Accounting Terms to Know.

Work Management 78

Work Management Marketing Management Budget Programs POS 78

Heinz Marketing

MARCH 19, 2018

and we’re going to be talking about sales and technology and moving from big companies to startups and a lot of great stuff. Yet another great episode of Sales Pipeline Radio in the books. Weekly, we cover a wide range of topics, with a focus on sales development and inside sales priorities heading into and throughout the year.

Outreach 56

Outreach Marketing Automation Services Enterprise Management Work Management 56

Vidyard

JULY 9, 2020

It’s an all-too-common story: Someone is learning how to market a startup, so they acquire all the trappings of a marketing operation without knowing why they work. They didn’t start with the most important part of startup marketing: Understanding why people buy. It takes a serious and well-considered startup marketing strategy.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

It’s an all-too-common story: Someone is learning how to market a startup, so they acquire all the trappings of a marketing operation without knowing why they work. They didn’t start with the most important part of startup marketing: Understanding why people buy. It takes a serious and well-considered startup marketing strategy.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Directive Agency

JULY 26, 2016

Most SEO guarantees I’ve seen state a specific (high) result in a short span of time (months) which encourages shady crash and burn SEO. Look no further, we’ve outlined practical tips and actionable insights for selecting the right search engine optimization company. Ranking guarantees are not only unethical but they are also dangerous.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76