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What is CASL (Canadian anti-spam law)?

SendX

CASL was developed in 2014 to help prevent spam and enforce acceptable practices in email marketing. Identity theft, phishing, and the distribution of harmful software, such as viruses, worms, and malware such as trojans, are challenges related to digital identity (malware). What is CASL? A significant impact has been made.

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6 Great Email Lessons From the GDPR Deluge of 2018

Content Marketing Institute

Some let us know how so-and-so brand can help you, as a marketer, ensure GDPR compliance, avoid fines, and make millions of dollars using their tools. Instead, I’m using the torrential GDPR outpouring to illustrate some do’s and don’ts for email marketing. Register today for Content Marketing World Sept. Click To Tweet.

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Top 10 Email Marketing Tips for Financial Services

SendX

Source: Freepik Is email marketing actually useful for financial services? Email marketing is just as relevant in the finance industry as it is in any other industry. What Benefits Can You Get from Email Marketing as a Financial Advisor? In 2014, email marketing was 40 times more effective than Twitter and Facebook combined.

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Do your prospects recognise the value of your solutions?

Champion Communications

MobileIron, turned to Champion Communications with these questions as it was struggling to close deals while competing against market giants. . Then, in January 2020, the news broke that Jeff Bezos’ 2018 phone hack was triggered by a phishing attack via a WhatsApp message from the crown prince of Saudi Arabia.

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5 Types of Data Breaches You Should Know About

Valasys

In the year 2018, 45% of the companies in the U.S.A Even when the data is restored, ransomware potentially impacts sensitive data on affected machines, leading marketers to compromise upon the data. According to Verizon’s Breach Investigation Report of 2018, 92% of Malware is delivered by email. 3) Phishing.

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Cybercrime Could be Hurting Your Marketing Campaigns

Martech Advisor

Email marketing can be a tough nut to crack. They go on to say that 94% of ransomware attacks start with a simple phishing email. Learn More: 7 Ways to Make Your Company’s Email Marketing Strategy a Success. While your marketing email is legitimate, the employee might well feel it’s safer to leave it unopened.

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DMARC: What It Is, Why It Matters

eDataSource

You spend countless marketing dollars promoting your brand. The good news is that it doesn’t cost a lot to protect your brand from the negative effects of email spoofs and phishing scams. You’ve put a lot of effort into creating & maintaining your company’s brand, haven’t you?