Stop the Insanity; A View on Social Media ROI for Lead Generation
NuSpark Consulting
APRIL 28, 2012
Social media is conversation, and that conversation leads to more followers and likes, and that means more opportunity to find prospects and alliances. For Twitter you have to utilize follower tools, and Twitter clean-up tools so that you have a high level of mutual followers. Then I perform a conversion. I download the paper.
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