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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

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10 Top Gmail Extensions for Content Marketers

Scoop.it

The email tracker tells you if your prospect has opened or read your emails. . Using templates, you’ll create follow-up emails triggered when your prospect doesn’t reply to a previous email. . If you’re not working on a project, you’re either applying for new jobs or networking with other professionals on LinkedIn. Easy-peasy!

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Interview with Brian Hansford

Onalytica B2B

I clearly remember how as a sales rep, I controlled the information my prospects and customers received. This is a complete contrast to today where companies must make as much relevant information as possible broadly available to prospects and customers through a vast array of offline and digital channels.

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NetWise Integrates With LiveRamp Data Source

Valasys

NetWise Data LLC, which swears by the vision of ‘brand behind the brand’, has been helping companies like Bizo handle their B2B data & is a leading name in articulating B2B display audiences since 2012. The personal data of the prospects being used for online marketing would remain un-tempered in the process.

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Sales Pipeline Radio, Episode 256: Q & A with Jamie Shanks @jamietshanks

Heinz Marketing

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. If you are watching us live on YouTube, on LinkedIn, on Facebook, all the channels, thanks so much for joining us in the middle of your workday. By Matt Heinz , President of Heinz Marketing. Check them out.

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LeadSpace Offers A No-Memory Approach to B2B Lead Scoring

Customer Experience Matrix

But if you’re a marketer needing to identify and score B2B prospects, you’d still want to give them a look. LeadSpace, like the other vendors, scans Web sites, blogs, Twitter feeds, LinkedIn profiles, job hunting sites, and other sources to build a picture of a company’s business, managers, technologies, and similar attributes.

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Marketing Automation 2014 Industry Overview: What the Surveys Tell Us

Customer Experience Matrix

Strong Growth Continues As I reported last week , I expect industry revenue to grow 60% in 2014, accelerating from the already-impressive 50% per year we saw in 2012 and 2013. Software Advice does show the number of prospective buyers by industry: not surprisingly, tech is still the most common industry among new buyers.