Content Standard

JANUARY 13, 2015

B2B marketer confidence in video content marketing increased more than 35 percent from 2010 to 2011, according to an eBook by Knowledge Vision. And as online video viewership has increased, so has the amount of effort—and dollars—brands have put into their video marketing budgets. billion views. billion views.

Video Marketing 40

Video Marketing Trends Content Marketing Curation 40

Webbiquity

JANUARY 2, 2013

While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). Marketing Charts ). Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. Marketing Charts ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

The ROI Guy

FEBRUARY 15, 2011

Tuesday, February 15, 2011 Updated Alinean Social Media ROI Calculator - New Graphics and Refined Research Weve just updated the Alinean Social Media ROI Calculator with some hot new graphics, and refined value quantification research and analytics. CIO Priorities for 2011 Indicate Continued Frugaln. Is Marketing Too Busy?

ROI 40

ROI Social Media Marketing Budget Budget Programs 40

The ROI Guy

JANUARY 20, 2011

Thursday, January 20, 2011 New TCO Calculator: EMC SMB Virtual Solutions Advisor EMC wanted a quick way for small / medium business IT executives and buyers to quantify how virtualized data center solutions could help drive capital cost savings, operations and application management savings and improved resiliency. Is Marketing Too Busy?

SMB 40

SMB ROI Marketing Budget Work Management 40

The ROI Guy

DECEMBER 9, 2010

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Marketing Budget Work Management Marketing Management 40

The ROI Guy

JANUARY 10, 2011

Monday, January 10, 2011 Let the Good Times Roll? With the severity of the downturn and conservative budget increases, the relatively large new IT initiatives and projects percentage clearly shows that when there was a bottom-line business reason for upgrading, migrating or innovating, budget dollars were available.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Spending 40

The ROI Guy

OCTOBER 22, 2010

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before.

Work Management 40

Work Management Marketing Management ROI Marketing Budget 40

The ROI Guy

JANUARY 17, 2011

Monday, January 17, 2011 Value Selling Tools and the Buying Lifecycle With two economic downturns in the past ten years, buyers are more frugal than ever, demanding that each investment help them do-more-with-less, provide a bottom-line impact, and deliver superior value. CIO Priorities for 2011 Indicate Continued Frugaln.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

JANUARY 25, 2011

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Marketing Budget Work Management Budget Programs 40

The ROI Guy

JULY 15, 2009

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

nDash

DECEMBER 7, 2020

I’ve written about all my adventures and offered advice about organic gardening, food preservation, cooking, frugal living, DIY projects, and travel at my blog, Port Potager, from 2011-2018. Recipe creation . The post Hire a Lifestyle Writer: 17 Experts for Any Content Marketing Budget appeared first on nDash.com.

Marketing Budget Creation 52

Marketing Budget Creation Marketing Budget CMS Development Budget Programs 52

The ROI Guy

MAY 6, 2010

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

The ROI Guy

FEBRUARY 4, 2009

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Let us examine each of these IDC trends in detail and what they mean to 2011 strategies and budgets.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

FEBRUARY 4, 2009

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

The ROI Guy

FEBRUARY 4, 2009

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

The ROI Guy

NOVEMBER 8, 2006

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

SEPTEMBER 4, 2007

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Enterprise Management Work Management Marketing Management 40

The ROI Guy

NOVEMBER 29, 2010

The organizations that recognize these significant and fundamental B2B buyer changes, and align their content marketing budgets to empower buyers, engage one-to-one, build trust, address economically focused buyers and enable sales to engage with more value will be the winners in the next decade.

Peer-to-peer 40

Peer-to-peer Marketing Automation Services Spending Marketing Budget 40

The ROI Guy

NOVEMBER 8, 2006

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Marketing Budget Work Management Marketing Automation Services 40

The ROI Guy

DECEMBER 14, 2005

Wednesday, December 14, 2005 The IT Hierarchy of Needs: Categorizing IT Projects for Success The book written by Nicholas Carr, “Does IT Matter,&# continues to stir debate with various pundits, and certainly remains a hot topic in recent budget planning meetings between the CIO and Cx-level executives.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

Single Grain

SEPTEMBER 15, 2020

But arguably the most impactful update, from a content perspective, was 2011’s Panda update, which aimed to crack down on sites packed with low-quality or thin content. Depending on the subscription level you’re on, you’ll need to wait up to a week to see the results: Lite Plan: Updated weekly. Standard Plan: Updated every five days.

Lead Scoring 52

Lead Scoring Lead Ranking Keywords Marketing Budget 52

Contently

DECEMBER 5, 2019

million for their content marketing budgets in 2019, per Contently research. This number includes content creation, distribution, technology, and talent. Institutional finance content spans B2B coverage about investment banking and global markets, like this Goldman Sachs report on geopolitical risk. Trust me.).

Advertising Benchmark 167

Advertising Benchmark Marketing Budget Work Management Marketing Management 167

Adobe Experience Cloud Blog

JANUARY 10, 2012

by Jason Miller With 2011 now in the history books I thought it would be interesting to collect Marketo’s most popular blog posts from the past year and revisit them as a Greatest Hits collection. Instead I present to you the most popular Marketo blog posts from 2011 based on views and shares. What’s your favorite post from 2011?

Marketo 48

Marketo Trade Show Salesforce.com Multi-Channel 48

Hubspot

NOVEMBER 7, 2016

Building a brand strategy, getting buy-in from your team, and sticking to the plan are important parts of ensuring that your marketing efforts reinforce your brand standards. Think of it as a co-marketing agreement. Check out our tips on how co-marketing works in branding here. Source: Home Designing.

Marketing Budget 78

Marketing Budget Brand Identity Branding Sales Management 78

The ROI Guy

JULY 22, 2010

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

seo.co

DECEMBER 8, 2020

If you’d asked any online marketing professional this question 5 years ago, their answer would be markedly different from that of today. Website Design and SEO. Just as building a beautiful storefront isn’t the only factor that will result in sales, online marketing isn’t as simple as building a beautiful website.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Full Circle Insights

NOVEMBER 25, 2020

As we steam forward into the 2020s, we wanted to put our spin on the top trends for digital marketing in the 2010s through the eyes of some marketing pundits. Data-Driven Marketing, Martech Opens Doors. Since 2011, marketing technology has evolved from a small group of vendors to a global $121.5

Lead Ranking 52

Lead Ranking Sales Management Marketing Attribution Enterprise Management 52

Webbiquity

AUGUST 5, 2013

93% of marketers use social media for business. 55% of this age group now have a profile on at least one social network. Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. 21% of small businesses plan to increase spending on social media advertising this year. ( eMarketer ).

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100

Webbiquity

AUGUST 18, 2012

70% of marketers plan to increase the number of different social platforms they use in 2012. the ability for visitors to register at and log in to your site using one of their existing social network profiles rather than creating a new login): 11. Tumblr grew 900% in 2011 and now has 90 million users. eMarketer ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

The ROI Guy

SEPTEMBER 10, 2010

Friday, September 10, 2010 IT Budgets into 2011 - Robbing Peter to Pay Paul? Gartner Executive Programs midyear survey indicates that IT budgets are growing at a paltry 1.1% cut in operating budgets. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke.

Budget Programs 40

Budget Programs Marketing Budget Work Management Marketing Management 40

The ROI Guy

SEPTEMBER 28, 2010

Based on responses to profile questions on industry, location, size, stage in buying cycle, role / job function, goals and opportunities, the white paper is personalized to analyze the buyer needs and present relevant and personalized results. CIO Priorities for 2011 Indicate Continued Frugaln.

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

The ROI Guy

SEPTEMBER 17, 2010

Friday, September 17, 2010 Leaders indicate Growing Investment in Smart Digital Content The migration of B2B marketing budgets from traditional marketing vehicles toward digital channels continues according to a study by Booz & Co. CIO Priorities for 2011 Indicate Continued Frugaln. Is Marketing Too Busy?

Marketing Budget 40

Marketing Budget ROI Budget Programs Work Management 40

The ROI Guy

SEPTEMBER 9, 2010

We’ve been working closely with many leading companies to figure out new ways to develop more adaptive go-to-market models designed to help sales organizations add more value to executive-level buyers. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke.

Forrester 40

Forrester Marketing Budget ROI Budget Programs 40

The ROI Guy

AUGUST 5, 2010

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

SEPTEMBER 16, 2010

Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln. Predictions for 2011: The End of B2B Sales & Marke. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

Work Management 40

Work Management Marketing Management Marketing Budget ROI 40

The ROI Guy

AUGUST 4, 2010

Delivery credibility to Overcome the Skeptics – Frugal buyers absolutely require vendor assistance in diagnosing issues, developing roadmap/plans, and quantifying the value of proposed solutions. Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F.

Budget Programs 40

Budget Programs Work Management Marketing Management Marketing Automation Services 40