Biznology

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How social media is changing what brands stand for

Biznology

Facebook , Twitter , etc.). trillion since 2010 (source: US SIF Foundation). The favorite medium for expressing such controversial values and political positions is social media (e.g. Here are a few examples where political views have had a major impact on the trust and support for certain brands: Nordstrom , Neiman Marcus , T.J.

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How to write for social media

Biznology

This webinar covers the basics of writing for the blogosphere as well as how to write for Facebook, Twitter and LinkedIn in a manner that recognizes the unique culture of each. Don’t just tell your audience to look at something; make it something they have to look at. He was a monthly columnist for BtoB magazine for seven years.

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IF you haven’t THEN you should use IFTTT for social

Biznology

While some of you have been doing amazing things once and then allowing IFTTT work for you forever since December 14, 2010, this article is for the rest of you who are asking, “what’s IFTTT?” Save keywords searches to a twitter list. Automatically add people who have mentioned you to a Twitter list.

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A Skewed Web: Are you an outlier?

Biznology

A glance at the Twitter hot topics or Google Trends suggests that our collective Web brain is that of a tween. Twitter Trending Stats - "All time": Sep 24, 2008 to Aug 7, 2010 (Source: TweetStats.com ). Tags: Social Media Marketing facebook googletrend googlezeitgeist socialnetwork twitter. Well, not necessarily.

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ISIS: a case study for smart brand building

Biznology

It also reflects the basics of smart brand positioning: • Market Opportunity – The disastrous war in Iraq after 9/11, the failure to create sustainable democracies after the “Arab Spring” in 2010, and the turbulent events in Syria between 2011 and 2014 left a power void in the area for the religious extremists.

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Task management is time management: 3 tools that work

Biznology

You’ve got your Twitter profile. But that’s so 2010. Fortunately, there are some great tools out there that help us better manage our time and make it more fun to run a business. All-in-One Social Media Management. Your Google+ account. Don’t forget Pinterest, Instagram, Facebook, and LinkedIn.

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Remember to tend to your technology

Biznology

From 1993, when I entered the web, until maybe 2010, I was highly technical. And that’s important: all the good stuff persists and all the bad stuff is gone. Memories, maybe, but also lots and lots of crap. It’s sort of freeing. What happened? Command line, Linux, vi, PHP, Perl, Python, Apache, PostgreSQL — loved it!