Industrial Marketing Today
MAY 11, 2010
The top findings I got out of the release were: 47% of the sales professionals reported a slight increase in the size of their B2B pipelines this year as compared to last year. However, the sales cycles have also become longer, making it much harder to close deals. Copyright © 2010 Tiecas, Inc. All Rights Reserved.
Industrial Marketing Today
MAY 5, 2010
That however is only part of the solution because if your content doesn’t engage the visitor s/he won’t take a desired action to move forward in the sales cycle. Depending on the length of your sales cycle, conditions at your prospect’s end may change resulting in projects being put on hold. All Rights Reserved.
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ViewPoint
JULY 17, 2013
Mainly because the customer won’t need to engage early in the sales cycle: 57% of the buying process is completed before connecting with a salesperson. A whopping 40% of the companies that were at the top of the Fortune 500 list in 2000 were no longer even on that list as of 2010. The first areas to go are field sales teams.
Oktopost
MARCH 2, 2020
When you think of it the buying journey of 2020 is not the same as 2010, and definitely not the same as pre 2000. It’s also worth remembering that B2B sales cycles can potentially be long, so consider where and when in the funnel your digital marketing efforts fit best. The 2020 buyer journey is an online journey.
Industrial Marketing Today
MAY 7, 2010
webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Copyright © 2010 Tiecas, Inc. How has your role changed? Leave your comments below. All Rights Reserved. of Tiecas, Inc. Resources
Industrial Marketing Today
APRIL 26, 2010
For 2010, approximately six in 10 marketing professionals surveyed plan to increase their spending on content initiatives. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. All Rights Reserved. Resources
Industrial Marketing Today
OCTOBER 2, 2010
WHEN : When on the sales cycle do you expect to engage with your prospects? However, it does require some tweaking and a dose of creativity in order to rise above the noise in attracting the attention of industrial buyers and engaging with them deeper into the sales cycle. Copyright © 2010 Tiecas, Inc.
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