The Top 3 Priorities for 2010 Marketing Budgets
NOVEMBER 2, 2009
About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. Keep up with the leading b2b bloggers by subscribing to the B2B Marketing Zone and regularly visiting this new site, BtoBbloggers.com. Online visibility, lead generation and brand-building are all important.
Best of 2009: Social Media Marketing, Part 1
JANUARY 10, 2010
Another noteworthy post from this publication is Facebook is a Personal CRM for Baby Boomers , in which Daniel Flamberg reports on an Accenture study showing that in early 2009, “boomers posted a 59 percent increase in use of social networks; a rate of adoption 30 times faster than any other age group. 11 Reasons You Can’t Ignore Social Media in 2009 by Digital Labz. Study: Company Blogs Lead Social Media Options by MediaPost. Social Media Predictions for 2009 by Search Engine Watch. 20 Totally Free Buzz Pocket Mining Tools by aimClear. Digg this!
How NOT to Do Social Media - Three Disastrous Social Media C**k Ups
SEPTEMBER 13, 2012
The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. In 2009, some bright spark thought it would be a good idea to harness the power of user-generated content and release it untamed on the Skittles homepage. Chrysler commissions hapless marketing agency.
Book Review: Website Optimization
JANUARY 23, 2009
Buzz , Digg and Photo.net. "A link from one of these high Pagerank sites drives a lot of traffic and is worth hundreds of links from lesser sites." Author Andrew King, president of Internet marketing firm Web Site Opimization, LLC has really done it. King's book makes it possible for any business to improve its online performance. Or at least almost any business. Very Sun Tzu."
55 (of the) Best Social Media Tips, Tactics and Tools of 2010
FEBRUARY 7, 2011
If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. Digg this!
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
54% of small and midsize businesses (SMBs) were using social media to promote their businesses as of September 2010, double the number using these sites in December 2009. The B2B Marketer’s “New Normal”: How to Use Social Media to Generate Leads by iMedia Connection. ** 5 Stars. last year (2009). Marketers Put More Lead Gen Budgets Online by eMarketer. Digg this!
5 Proven Strategies for B2B Social Media Marketing
NOVEMBER 8, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Learn more. Thanks, Erica.
5 Proven Strategies for B2B Social Media Marketing
NOVEMBER 4, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Learn more. Be a resource. 4.
Best Social PR Guides, Tips and Tools of 2010
JANUARY 12, 2011
Among her findings: “While most agencies didn’t link to their social media channels on their website in 2009, 83% included this on their home page in 2010. Digg this! Post on Google Buzz. Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Optimize company news for SEO benefit? Effectively connect with bloggers and other key online influencers in your industry? ‘Loser. PR and SEO.
Best Google AdWords Tips and Tactics of 2010
JANUARY 28, 2011
According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009. In addition, more than half of companies that use paid search increased their budgets for it last year. Digg this! Post on Google Buzz. When should you use the AdWords Editor?
36 (of the) Best Facebook Guides, Stats and Rants of 2010
JANUARY 10, 2011
Using Facebook as a Strategic Marketing Channel by Green Buzz Agency. Facebook Advertising Tricks for B2B Marketers by Buzz Marketing for Technology. Best Facebook Marketing Tips and Guides of 2009. Digg this! Post on Google Buzz. It’s hard to overstate the impact of Facebook. Facebook Marketing Tips and Guides. People are busy. As A.J. Really? Tweet This!
Top 25 Articles and 8 Topics in B2B Marketing for March 2010
B2B Marketing Zone Posts
APRIL 5, 2010
Best Social Media Stats and Market Research of 2009 - Webbiquity , March 31, 2010 Whether you need data to back up a proposal for investing in social media marketing for CFO, want to understand which online tactics work best for engaging with customers and prospects, or are just an analytics data junky, you’ll find a treasure trove of key insights and happy hour trivia in this collection of the best articles and blog posts on social media and other marketing research of the past year. B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing.
What the Future Holds for B2B Social Media Marketing
NOVEMBER 2, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Learn more.
Blog Marketing Tactics - 10 Tested, Proven Ideas
JANUARY 4, 2011
Invest in a custom design In my own blogging from 2005 – 2009 I was using/tweaking various free themes, which did the job. Sample image from 2009 blogger quotes project 7. The Future Buzz Facebook page is being used primarily as just another way for readers to get content 8. Yes, blogs are best consumed through feeds. Exactly. 6. Here’s a quick example.
Best Email Marketing Tips, Tactics and Metrics of 2010
FEBRUARY 21, 2011
It’s direct, cost-efficient, and, done properly, still an effective channel for lead generation, nurturing and sales. Add Google Analytics to Emails and Gain B2B Lead Generation Intelligence by Industrial Marketing Today. Noting that “B2B marketers say that their internal e-mail lists are seven times more effective at generating quality sales leads than third-party lists.
19 New Featured Sources on the B2B Marketing Zone
JULY 26, 2010
the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) B2B Voices ( Trade Youtube Twitter Leads Sales ). Follow the Lead ( Gatekeeper Cold Calling Sales Social ). Blog as hub, site as spoke , June 23, 2009. Digg this!
Best Social Media Stats and Market Research of 2010 (So Far)
SEPTEMBER 8, 2010
Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. Erik Qualman updates some statistics from 2009, showing how rapidly this landscape is changing.
No budget? Apply guerrilla marketing ideas to the social web
grow - Practical Marketing Solutions
SEPTEMBER 4, 2010
I first connected with Nathan Dube in 2009 when I fell in love with his now-famous destroy your printer contest. We actually generated sales leads and new customers from this promotion. Post on Google Buzz. Digg this! It manifests itself as a hip invitation to join or to be part of a movement. In essence, the social web was providing my content. Go guerrilla! Tweet This!