Industrial Marketing Today

MAY 7, 2010

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Lead Generation 60

Lead Generation Sales Qualified Leads Web 2.0 B2B Marketing 60

Industrial Marketing Today

APRIL 21, 2010

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Budget Programs 60

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Industrial Marketing Today

SEPTEMBER 13, 2010

You should spend considerable amount of time in planning your strategy for effective lead scoring. This is where marketing automation software can be a big help. Scoring or qualifying your site visitors is largely dependent on their behavior. Not every action needs to be scored.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

Industrial Marketing Today

AUGUST 10, 2010

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Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Industrial Marketing Today

JUNE 24, 2010

Link), was a survey of small business owners and found that the two most common tactics used in 2009 were tweeting e-mail newsletters and sending out blog entries to e-mail lists. I came across two research studies that answer the last question with a big YES! The first study done by AWeber (aff.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Industrial Marketing Today

MAY 18, 2010

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B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Industrial Marketing Today

JUNE 19, 2010

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Relevance 60

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Industrial Marketing Today

APRIL 26, 2010

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Marketing Budget Creation 60

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Industrial Marketing Today

OCTOBER 2, 2010

Results achieved: The company has seen a 26% increase in engine and automotive shipping customers since the campaign began in 2009 FreightCenter.com exceeded its original goal of a 50/50 split in only 18 months. Social Media with Email Marketing – is it the Super Combo?

Email Marketing 60

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Industrial Marketing Today

JUNE 15, 2010

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CMS Development 60

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Industrial Marketing Today

MAY 26, 2010

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Buying Cycle 60

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Industrial Marketing Today

JULY 29, 2010

It is not just a matter of measuring better ROI metrics or using the tools of marketing automation du jour. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

B2B Marketing 60

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Industrial Marketing Today

MAY 11, 2010

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Sales Cycle 60

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Industrial Marketing Today

MAY 5, 2010

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Sales Cycle 60

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Industrial Marketing Today

NOVEMBER 16, 2009

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? Home Marketing Matters About Contact B2B Marketing Store Company Website Are You Creating Irresistible Offers with Your Email Marketing?

Email Marketing 60

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Industrial Marketing Today

JUNE 29, 2010

That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C).

Relevance 60

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Industrial Marketing Today

JULY 14, 2010

Next, I came across a blog post written back in September of 2009 by Rohit Bhargava of Influential Marketing Blog. In my opinion, the best way forward is to create some original content and mix in a healthy dose of content curation using the best of human skills and automation techniques. Where do you stand on this debate?

Curation 60

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Industrial Marketing Today

SEPTEMBER 20, 2010

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Lead Generation 60

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Industrial Marketing Today

MAY 14, 2010

Your readers may, in addition to these very specific tactical steps, wish to know a little about the background theory behind Inbound Marketing and Marketing Automation, what we call Inbound Marketing Automation. I really like the way you’ve explained the four phases of Inbound Marketing Automation.

Webinar Metrics 60

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Industrial Marketing Today

MAY 3, 2010

Both are free to download and will automate some of the SEO chores. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Business Blogging 60

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Industrial Marketing Today

JUNE 12, 2010

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Sales Management 60

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Industrial Marketing Today

SEPTEMBER 3, 2010

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Buying Cycle 60

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Industrial Marketing Today

JULY 6, 2010

Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 This white paper aims to change that perception of them.

Features 60

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Industrial Marketing Today

AUGUST 3, 2010

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B2B 60

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Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? If you are not a professional copywriter, coming up with new content regularly can be a difficult task.

Web 2.0 60

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Industrial Marketing Today

JANUARY 26, 2010

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Rules 60

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Industrial Marketing Today

AUGUST 20, 2010

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Web 2.0 60

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Industrial Marketing Today

APRIL 30, 2010

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Planning 60

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Industrial Marketing Today

JUNE 8, 2010

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Buying Cycle 60

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Industrial Marketing Today

MAY 21, 2010

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Web 2.0 60

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Industrial Marketing Today

JULY 20, 2010

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Creativity 60

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Industrial Marketing Today

JUNE 3, 2010

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Marketing Websites 60

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Industrial Marketing Today

JULY 23, 2010

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Rules 60

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Industrial Marketing Today

MAY 31, 2010

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Optimization 60

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Industrial Marketing Today

SEPTEMBER 27, 2010

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Social Media 60

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Convince & Convert

SEPTEMBER 14, 2010

Foremost, we need a way to convert with whom we interact in social media into real prospects. To do so efficiently requires a good database solution and marketing automation and filtration tools that incorporate social media intrinsically. With this planning, it is easier to define your automation requirements.

Social Media 123

Social Media Work Management Marketing Management Media 123