Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Things I Don’t Want to Hear Anymore in 2010 =-. In fact, social media can be MORE transformative for a B2B company than a B2C company.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Online Marketing Institute

JUNE 26, 2009

focuses on the importance that readers, viewers, and attendees place on business info rmation to info rm and help the purchase/decision-making process. focuses on the importance that readers, viewers, and attendees place on business info rmation to info rm and help the purchase/decision-making process.

Research 40

Research Marketing Management Media Planning 40

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. companies have integrated social media with their customer service, sales, or product development processes.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

The ROI Guy

OCTOBER 11, 2010

This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels. For example, an IDC survey of technology marketers revealed that 2010 revenue grew at a healthy 5.8%

Efficiency 40

Efficiency Marketing Budget Marketing Management Effectiveness 40

Online Marketing Institute

JULY 31, 2012

2010 Eddie and Ozzie Awards Call for Entries OPEN! 2009 Eddie and Ozzie Awards Winners. Tool: Open Site Explorer (SEOmoz) URL: Opensiteexplorer.org What it does: Offers data on most-linked-to content and most-linked-from sites, and allows Web publishers to compare their own data against the competition. Publishing Technology.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

The ROI Guy

NOVEMBER 29, 2010

This requires the right content at each stage of the buying cycle; Information Overload –buyers are inundated with more marketing messages over more channels than ever before, becoming overloaded and confused, leading to stalled decision cycles. Having the right content and tools to help fuel buyer’s decision making process is essential.

Peer-to-peer 40

Peer-to-peer Marketing Automation Services Spending Marketing Budget 40

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. June 7, 2010. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. March 18, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!)

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Ambal's Amusings

SEPTEMBER 14, 2010

She identifies and transforms differentiation - customer's crown jewels - into compelling, customer-centric value that sells. That’s why it includes case studies, exercises, questions and templates - to help everyone apply the lessons to their own business. Rebel's Blog Rebelations Rebel's Twitter RebelBrown.

Enterprise Management 100

Enterprise Management Business Work Management Marketing Management 100

Convince & Convert

MAY 19, 2010

is Crucial to your Content Marketing Strategy May 19th, 2010 |Written By: russhenneberry | View Comments Tweet Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. Jeff Ogden, the Fearless Competitor President, Find New Customers [link] [link] [link] Ann Marie Bland Why D.I.S.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Online Marketing Institute

MARCH 30, 2011

Curation brings brands and customers together : elevating brand visibility/buzz (76 percent) and lead generation (48 percent) were also top objectives. As you can see below from our B2B Content Marketing Study , the biggest corporate challenges are indeed producing enough engaging content. Heres what they found.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

markempa

MARCH 2, 2007

If marketing wants to view sales as their customer, they need to be much more involved from the customers perspective to understand their buying process and go beyond the lead. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 This is an opportunity for marketing leaders to shine.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Sales Qualified Leads 120

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Best of B2B Marketing. Featured Sources. Like hooking their toilet up to Twitter. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

SEPTEMBER 1, 2010

There’s a huge gap between the perception of social media as an instant, free, can’t miss marketing opportunity and the reality of social media as a long-term, time-intensive customer loyalty and brand advocacy opportunity. This has happened before online. And that means there is no single template or formula. Can you blame them?

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Online Marketing Institute

OCTOBER 1, 2010

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? This, could, overtime go away as we’re seeing Facebook snuggle up to payment systems like Paypal in recent quarters.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Convince & Convert

JUNE 24, 2016

Kate Volman : Hello, everyone and welcome to Talk Digital to Me, conversations on marketing and customer service with the pros over at Convince & Convert. People would talk to their friends, and that’s still the case, of course. Watch the video for an inside look at the editorial machine behind Convince & Convert!

Content 113

Content Work Management Planning Video Marketing 113

Webbiquity

JUNE 6, 2011

What’s most interesting is that Umair made this statement in June, 2009 when Twitter had recorded approximately 2.5 Since 2009, we have seen revolutionary wars and unspeakable natural disasters. His newest book is The Third Screen (Marketing to Your Customers in a World Gone Mobile). million tweets per day.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Convince & Convert

APRIL 27, 2010

The captain has informed me that the flight duration will be almost precisely three hours. We also have the shortbread cookie, which has finally returned to the air after three and one half years of customer requests. Randy turned the simple conveyance of information into theater. Information Isn’t Boring By Accident.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

SEPTEMBER 20, 2010

August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. We are spending countless employee hours tweeting, retweeting, responding to tweets, figuring out whom to follow, secretly following celebs and athletes, and designing custom Twitter backgrounds. Interaction. Think about that for a moment.

Twitter 147

Twitter CRM Business Paid Search Agency 147