Remove 2008 Remove Content Remove Link Building Remove SEM
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Best of 2008: SEM Landing Pages

WebMarketCentral

Here are a few of the best posts about SEM landing page design from last year. Once you've optimized the list of keywords in your search engine marketing campaign, tweaked the bids and crafted stellar ad text to bring visitors to your site, landing page design is critical to converting those visitors into sales or leads.

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How to Answer 25 FAQs on Content Marketing

Content Marketing Institute

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

FAQ 96
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Best of 2008: AdWords Tips and Tactics

WebMarketCentral

Even features unique to AdWords often "migrate" to other services over time, so search engine marketing (SEM) mastery begins with AdWords. Here are a few of the best blog posts about AdWords from last year, covering topics such as getting results from the content network, using the conversion optimizer, and reporting.

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Best of 2008: SEO Guidance, Part 4

WebMarketCentral

In this post, Brandon Falls briefly explains the purpose and content of the guide. Among the myths flayed here: duplicate content isn't that big of a deal, although webmasters should "make it easy for us (Google) to find the preferred version;" XML sitemaps harm your rankings (quite the opposite!);

SEO 20
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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

Take advantage of new tools to raise your own profile by commenting on existing content? Attract lots of targeted Twitter followers in a short time? Turn your social media contacts into leads, and ultimately customers?

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Best of 2008: Interactive PR, Part 2

WebMarketCentral

In Newt's words, "if your PR strategy is driven with a customer focus that is backed up by a rich set of customer-centric content, you will generate news." SEO social media interactive PR? SEO social media interactive PR? tags: PR 2.0 SEO social media interactive PR? SEO social media interactive PR? SEO social media interactive PR?

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Best of 2008: Blogging for Business, Part 1

WebMarketCentral

The prolific guest-blogger also contributed 10 Innovative Blog Business Models —a post detailing 10 methods beyond the obvious (AdWords) to monetize a blog, such as selling educational courses, eBooks, premium content, consulting services (hmm, that sounds familiar) and digital products. Do You Show Appreciation to Your Favorite Bloggers?