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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. » Technology PR Sessions at 2008 PRSA Conference. » Technology PR Sessions at 2008 PRSA Conference. Books by Janice King.

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Media Insights: Interview With Christopher Zara, News Editor at Fast Company

Walker Sands

I worked in this world from 2008 until 2015, so I’m speaking from experience. Zara, who’s 53 years old, brings a different perspective, detailed in his new book, Uneducated: A Memoir of Flunking Out, Falling Apart, and Finding My Worth, which came out in May 2023. The 272-page book is engaging, honest and funny.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. What’s the hot new trend in social media that we can bring to our clients?

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Advertising methods are too ephemeral

Biznology

My specialty is online conversation marketing, online public relations, and online earned media. To me, Chris Brogan said it best, “customer service is the new PR.*” Looking at what @comcastcares has been able to do, customer service is the new PR, the new marketing, and the new advertising.

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. UNstructured Like Gary Vaynerchuk’s Crush It , Stratten dictated some of the book, and it reads very conversationally.

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Technical Writer or Technical Copywriter? What's the Difference?

WriteSpark

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. « Technology PR Sessions at 2008 PRSA Conference | Main. Marketing, sales, or public relations groups. Books by Janice King.

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StartupNation Blog " Blog Archive " Learn how to draw out your vision

Buzz Marketing for Technology

July 8th, 2008. What brought drawing to my attention was a book by Dan Roam I just read called, The Back of the Napkin: Solving Problems and Selling Ideas with Pictures. The idea in the book is to utilize basic drawings to illustrate plans, concepts and complex things in really easy-to-follow ways. StartupNation Blogs.

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