Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Private brand communities vs. Facebook.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

WebMarketCentral

JUNE 18, 2008

MarketingSherpa has just released its 2008 B2B Lead Generation Handbook (that's a link to the free executive summary PDF; the complete report will run you a cool $500). The 22-page executive summary contains some useful information for B2B marketers and CEOs (plus a little bit of misinformation best disregarded).

Lead Generation 20

Lead Generation Lead Scoring Lead Ranking B2B Thought Leadership 20

Convince & Convert

APRIL 20, 2010

link] [link] SEM Does Your Blog Have a Long Tail? link] [link] SEM Does Your Blog Have a Long Tail? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

WebMarketCentral

JULY 7, 2008

MarketingSherpa's report provides useful advice for incorporating video into B2B lead generation plans, such as best practices in properly tagging corporate videos uploaded to YouTube. While B2B products can't be marketed in the same manner as clothing, sports cars or soft drinks, emotion still plays a vital role in B2B buying.

Lead Generation 20

Lead Generation Work Management Lead Scoring Lead Ranking 20

WebMarketCentral

NOVEMBER 24, 2008

. #10: The 8 Layers of a B2B Web Marketing Plan , October 8, 2008 The most recent post to make this list presents B2B marketing as a series of concentric layers, with SEO at the core then moving outward from highly measurable online direct response tactics to broader brand advertising. #9:

Web 2.0 20

Web 2.0 SEM CTR Adwords 20

Convince & Convert

MAY 26, 2010

But if your saying Twitter isn't a tool as in a hammer, that you can use to build your SEM, SEO, or PR then I am not following your logic. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Webbiquity

SEPTEMBER 10, 2012

Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. Liz Bonilla.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. Liz Bonilla.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

FEBRUARY 25, 2010

If you create great marketing, communications, and pr but do not helpfully engage with your clients, you actually do yourself a disservice. b2b [link] Halloween Party City Do You Know Your Customers Enough to be a Social Media Hit | Guest … [link] [link] John B. Great guest post. Similar idea. link] Engage, Don't Sell.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Webbiquity

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. ” — B2B PR Sense Blog. Showcase reviews: AppStorm, B2B PR Sense Blog. B2B PR Sense Blog. 5) Pipedrive.

Marketing Automation Services 250

Marketing Automation Services CRM Marketing Management Tools 250

WebMarketCentral

SEPTEMBER 24, 2009

10: Best of 2007: Website Design , February 4, 2008 Reviews of articles and tools on website design, including a couple of pieces from the brilliant and frequently cited Stoney deGeyter. Social Tagging Sites, Part 4: B2B Traffic Building , May 15, 2007 Original research on the quantitative impact of social bookmarking on b2b site traffic.

Banner Ads 20

Banner Ads Web 2.0 Eloqua CTR 20

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How are consumers and b2b decision makers using social media in their buying processes? B2B Marketing and Social Media.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 28, 2017

Of course, there’s always been pressure to do more with less—the definition of productivity improvement—but the mantra seems to have taken on almost religious status as the anemic, drawn-out recovery from the 2008 financial crisis drags on. B2B PR Sense Blog. 10: The 17 Best Keyword Research Tools for SEO and SEM. #11:

Marketing Automation Services 100

Marketing Automation Services Personalization Tools Product 100

Convince & Convert

AUGUST 3, 2010

Briones R.I.P. 3 Ways Facebook is Killing Your Website [link] #sm #smm #sem #scrm #marketing #advertising #seo [link] Ed Borasky 3 Ways Facebook is Killing Your Website | Convince & Convert [link] [link] G. 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Strongman’s Best RT @briansolis: Reading "R.I.P.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Briones R.I.P. 3 Ways Facebook is Killing Your Website [link] #sm #smm #sem #scrm #marketing #advertising #seo [link] Ed Borasky 3 Ways Facebook is Killing Your Website | Convince & Convert [link] [link] G. 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Strongman’s Best RT @briansolis: Reading "R.I.P.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

JUNE 30, 2010

RT @WhatsUpInteract: 59% of consumers check their email account before anything else online [link] via @jaybaer [link] Shady Business PR “@jaybaer: Moo. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

WebMarketCentral

SEPTEMBER 14, 2009

tactics to boost b2b marketing results. If you don't want to see their ads, a fee-based version is available for a reasonable $25 per year. Examples include David Raab's Guide to Demand Generation Systems , Marketo's Landing Page Test Calculator and this podcast from Laura Ramos on using Web 2.0

Tools 20

Tools Best Practices Web 2.0 Adwords 20