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How to write for social media

Biznology

Start by understanding the culture and the medium, speaking the language of your audience and using angles that provoke conversation and response. With so many posts, tweets and chatter filling social media, it’s almost impossible to get a message through. You need to be distinctive.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

This is a new medium, and proof over re allocation of investment is key. Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion.

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Q&A with Acquia Chief Marketing Officer, Lynne Capozzi

ClickZ

After IBM, I got bit by the startup bug again and served in a few chief marketing officer roles at Systinet, which was acquired by Mercury Interactive, and JackBe, which was acquired by Software AG, before coming to Acquia, first in 2008 and again in 2016. I first joined Acquia in 2008, leaving in 2011 to run a non profit.

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Digital and Dollars – Successfully Adding Online Marketing to Your.

Convince & Convert

Counselor’s Academy is the section of PRSA for owner’s of small and medium independent agencies). Looking forward to a repeat of the good times in 2011. Looking forward to a repeat of the good times in 2011. Looking forward to a repeat of the good times in 2011. 17 Services. Vegas, baby! Vegas, baby!

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12 Email Marketing Mistakes To Avoid [New Report]

Hubspot

While I was working at MarketingSherpa, we published MarketingSherpa’s Dirty Dozen: Email Newsletter Mistakes Nearly Everyone Makes as a lead generation offer for the 2008 Email Marketing Summit. Email was once the relationship building medium, and it still can be. It’s all about testing. Thank you iPhone and Android.

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10 User Generated Content Campaigns That Actually Worked

Hubspot

Coca-Cola first launched the campaign in Australia in 2011, but expanded it to the United States, United Kingdom, and other regions across the world. The content was shared on the company website, billboards, and across other mediums. For its efforts, the company received about 6,000 comments between 2008 and 2011.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

He has been ranked as the eighth most popular author on Medium and has been recognized by PPC Hero, Search Engine Land, and the US Search Awards. From there he started his own consultancy in 2008 that grew from 40 cents in revenue to eventually working with Salesforce, IBM, Ford, LG, Coca-Cola, and Intel.