Industrial Marketing Today

NOVEMBER 16, 2009

Of course, you don’t have to copy word for word any of the examples from above, you are the only one who can decide which approach works best for your product, service or list. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Copyright © 2010 Tiecas, Inc. Resources

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Industrial Marketing Today

JULY 9, 2010

Let’s get one thing straight from the get go, if you are in a declining market with low demand for your products and services, no amount of automation will help you generate new leads. 2 comments… read them below or add one } Eric Goldman July 18, 2010 at 11:22 am Achinta; This is a great article – thanks for posting it!

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. Are you pre-selling a product or service? Copyright © 2010 Tiecas, Inc. of Tiecas, Inc.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

JULY 23, 2010

Extend its life by making your site content shareable via social media, RSS feeds and forward to a colleague. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Copyright © 2010 Tiecas, Inc. However, they do have a strong influence. All Rights Reserved. of Tiecas, Inc.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

JANUARY 26, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The 6 essential rules of a website redesign – Ignore them at your peril by Achinta Mitra on January 26, 2010 in Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development Is you current website an asset or a liability? All Rights Reserved.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

AUGUST 20, 2010

For example, segment your products and services by application and/or industry. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Copyright © 2010 Tiecas, Inc. Following tried and tested protocols is how scientists and engineers are trained to solve problems.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

JUNE 8, 2010

You are well aware of the fact that the Internet has completely and permanently changed the way industrial buyers purchase technical products and services. Don’t just rely on analysis, refine your list based on relevance to your business, products and services. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Online Marketing Institute

AUGUST 14, 2011

You can follow any responses to this entry through the RSS 2.0 link] AdamSinger Hi J – I skimmed this in RSS and came here to comment, missed that point was from data (re: tracking). This entry was posted on Friday, August 12th, 2011 at 5:08 am and is filed under Altimeter , Social Media Measurement. Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Industrial Marketing Today

JULY 20, 2010

by Achinta Mitra on July 20, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing , Sales Strategies To be successful in industrial and B2B marketing, one has to engage with prospects and customers in a meaningful manner. Copyright © 2010 Tiecas, Inc. Resources

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

Industrial Marketing Today

SEPTEMBER 27, 2010

by Achinta Mitra on September 27, 2010 in Industrial Marketing Strategies , Industrial Websites , Sales Strategies , Social Media Marketing Remember the very first music video ever played on MTV? 6 comments… read them below or add one } RogerW September 28, 2010 at 11:16 am Your Post is right on the money.

Social Media 60

Social Media Social Marketing Media Planning 60

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Convince & Convert

MAY 27, 2010

Swix Adds Facebook Tracking Speaking of Facebook, our friends at Swix , the incredibly nifty Canadian social media tracking and reporting service, have managed to wade through the ever-shifting tides and add Facebook fan page metrics. The way Donovan McNabb hates T.O. The way Lindsey Lohan hates non-alcoholic beverages.

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Convince & Convert

FEBRUARY 19, 2010

Like RSS for your relationships NutshellMail sends you a highly customizable email digest (from 1 to 24 times per day) of what’s happening in your social media spheres, so you can browse and get up to speed quickly, without having to visit several different destinations or fire up your iPhone’s social apps. And it’s free.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

FEBRUARY 15, 2010

Won’t we soon see forms that ask us to choose one or all of these contact methods: Email newsletter Blog (via RSS or email) Twitter Facebook Remember, social media is an ingredient, not an entree. Social network connectivity is becoming the post-modern email newsletter. Great article!

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. At first, you knew everyone at the party.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? For now, the service is free, so if you’re interested, sign up soon. Mr. Lake told me that beta customers are likely to receive a discount when Swix switches over to a monthly fee service. I’m a big fan of these guys.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Online Marketing Institute

OCTOBER 31, 2010

Heather Rast 07/06/2010 at 8:18 PM Permalink Hi, Elizabeth! and great speech!) What a great post to save to my favorites and keep in my arsenal. Quick question: it looks like Backtype has changed its business model, removed the search feature from the website and instead is now focusing on overall analytics.

Social Media 40

Social Media Lead Ranking B2B Thought Leadership Lead Scoring 40

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Agencies, are there any other services you provide likely to grow 34% each year? Think Different Here’s 6 ways to differentiate agency social media services: 1.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

JULY 28, 2010

Here are some tips to help you uncover the transactional or informational rough edges that you can smooth using the sandpaper of good, relevant content: Ask your customer service team. Call your own customer service department. You just first have to find your customers’ pain points. Buy your own product.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Convince & Convert

JUNE 22, 2010

You often are buying in part because of the service and personnel of the company in question. telegraph service). Compare the adoption of SM to another internal change…it has to filter through many decision makers and the offices or layout have to be rearranged to make room for the new service, division or employees.

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Online Marketing Institute

APRIL 4, 2011

A study conducted in 2010 would position blogging as such, and even a " blog post " written in The New York Times highlighted the point. As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. Support customer service and/or sales initiatives in the field.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Convince & Convert

SEPTEMBER 21, 2010

link] malmy (Michael Malmrose) Twitter Comment Here’s a good read on developing a social media strategy in 7 steps: [link to post] – Posted using Chat Catcher [link] Production Video Services Well, I must say…I found this blog post via Twitter. I have subscribed to your rss feed as well. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

SEPTEMBER 21, 2010

Everything from supply chain management, product design, customer service, accounting and beyond can be informed through analysing the data collected through your social media strategy. What I have learned so far is what I don’t like: those who use social media to shill their products and services, and those who post trivia.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

NOVEMBER 8, 2010

Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

NOVEMBER 28, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. 2010 Eddie and Ozzie Awards Call for Entries OPEN! 2008 FOLIO Award Winners. Publishers should look to expand marketing services groups to have a strong focus on social media, which will help publishers position themselves as a unique solution to a need in the marketplace.

B to B 40

B to B Paid Content Social Media CMS Development 40

Convince & Convert

SEPTEMBER 21, 2010

Any factors you look for or service you use that I didn’t mention? You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. What about you? Hope that helps!

Social Media 155

Social Media Media Paid Content Work Management 155

Online Marketing Institute

JULY 31, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. 2010 Eddie and Ozzie Awards Call for Entries OPEN! 2008 FOLIO Award Winners. Seach top vendors, suppliers, service providers & more. -- Browse by Category --. Auditing Services. Editorial Services. Email and Fax Services. Email and Fax Services.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Previously, the service started as a blog comment search engine. Social Media Marketing Dictionary: 120 Terms to Know.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

JULY 8, 2010

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. Seth Godin predicted that RSS would kill email. services like Twitter, Pownce & Jaiku. Email is a vampire.

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Twitter users frequently exchange information about products and services.” 51% of active Twitter users follow companies, brands or products on social networks.

Twitter 100

Twitter Stats Tools Tips 100

Industrial Marketing Today

JULY 1, 2010

Buyers of technical products and services do look to vendors for providing relevant information for solving their problems. after they surveyed more than 1,200 purchasing decision makers in small, medium, and large companies throughout the United States and Western Europe who are responsible for buying high-tech products and services.

Marketing Automation Services 60

Marketing Automation Services Web 2.0 B2B Lead Ranking 60

Hubspot

JUNE 23, 2010

Previously the service started as a blog comment search engine. is a free URL shortening service that provides statistics for the links users share online. Collecta - Collecta is a real-time search engine that includes results from from blogs, microblogs, news feeds and photo sharing services as they are published.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Industrial Marketing Today

OCTOBER 26, 2009

Use a free tool like Google’s Keyword Tool to find search terms and long-tail keywords that people are using to search for information related to your products and services. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Copyright © 2010 Tiecas, Inc. of Tiecas, Inc.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Online Marketing Institute

JANUARY 4, 2011

July 29, 2010 at 2:43 pm Related Topics: Business To Business blogs 23 Comments » 23 Responses to “Blogs are Becoming the New Front Door for Prospects: Is Yours Open?&# Kate Gallagher Says: July 30th, 2010 at 11:32 am Great post!

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Online Marketing Institute

NOVEMBER 8, 2010

Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement. You can sign up for email updates, subscribe via RSS or follow me on Twitter. Oct, 2010 at 9:39 am A comment and a question. Oct, 2010 at 12:09 pm Hi Hakan, Thanks for the comment.

Startups 40

Startups B2B Marketing B2B Planning 40

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. You can follow any responses to this entry through the RSS 2.0

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40