Lead Nurturing as trusted advisors with the Human Touch
markempa
JANUARY 4, 2008
In today's commoditized business climate I think what sets companies apart with a complex sale is how well they build and cultivate relationships. Over the years, I've observed a truth; and this truth will requires many sales people to reconsider how they think selling should be done. The truth is, average sales people think they are most effective when they talk with someone WHEN they are ready to buy, but top performers seek to build relationships with the right people in the right companies B
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