Customer Experience Matrix

SEPTEMBER 16, 2010

If it's used widely, buyers and vendors both benefit. For business software vendors, all three are equally inevitable – and it's not clear which they dislike most. Vendors could prepare one set of answers and buyers would get faster and more reliable responses to a thorough set of questions. Death, taxes and RFPs.

RFP 120

RFP Marketing Automation Services Marketing Automation Automation 120

Buzz Marketing for Technology

JUNE 28, 2008

Technology Vendors. Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%. Technology Vendors. Multimedia.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Customer Experience Matrix

JULY 16, 2009

Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. Even though the Techgrity deal is the first direct acquisition I recall of a social media monitoring system by a marketing automation vendor, it strikes me as an obvious step. Others are sure to follow.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

The Effective Marketer

MARCH 7, 2009

Just as a sidenote, I thought ironic the fact that for a “digital marketing conference&# that focused on social media (blogs, wikis, twitter, facebook, etc.) the AMA Tampa Bay chapter didn’t have a blog, a wiki, or a discussion forum on their website where attendees could continue the conversation.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. 4) None of the following are community platforms: Wikis, Blogs or Forums.

Social Media 100

Social Media Communities Wiki Work Management 100

Webbiquity

NOVEMBER 29, 2010

Any editor who isn’t embarrassed by the Anvil Media – Attensa Wiki-gate fiasco should be permanently banned. For example, if Wikipedia had a page about flabberglumping software, I’d expect the page to include a list of vendors like XYZ Company, with links to their sites. It’s an over-used PR buzzword.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Webbiquity

OCTOBER 13, 2010

Its monitoring covers blogs, message boards, forums, microblogging sites, wikis, media sharing sites, social networks, online classifieds and review sites. The fee-based version of SM2 does everything the freemium version does plus providing unlimited searches and results, filters, boolean search strings and alerts. Share this on Bebo.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

FEBRUARY 9, 2010

However, close behind, vendors are the third-most sought source of information; blogs and Twitter are again the preferred platform, with wikis being the least popular. Secondarily, they want to read about results from peers and colleagues, with blogs and Twitter being the most popular media. The lessons?

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Adobe Experience Cloud Blog

SEPTEMBER 10, 2013

We make sure this document is readily available for employees on our website, on our internal Wiki, and in our handbook. Together we evaluated vendors, engaged in various demos, and made a data-driven decision. Do disclose whether you are acting as a company representative. Do think before you post. Choosing the Right Tools.

Social Media 48

Social Media Media Work Management Marketing Management 48

Buzz Marketing for Technology

JUNE 27, 2008

9 Related FAQs/Wiki Pages. OrgNet - General and customized training for all types of network analysis & visualization : OrgNet, led by Valdis Krebs, is a SNA/ONA software vendor which provides customized training in both software and methodology. Related FAQs/Wiki Pages. Wikis main page. 1 Social Network Analysis.

Social Networks 100

Social Networks Analysis Work Management Wiki 100

Webbiquity

MARCH 29, 2010

Business people have always had to do this, and have used a variety of tools: trade publications, direct conversations with vendors and customers, analyst reports, seminars and other events, trade associations newsletters and other sources. And most importantly: are your customers talking about you? And if so, what are they saying?

Social Media 100

Social Media Media Social Networks Network Marketing 100

Adobe Experience Cloud Blog

APRIL 9, 2009

In my opinion, the first step is to look at the vendor's marketing expertise. Are they practicing what they preach, and do they share their knowledge about demand generation via a blog, wiki or help-system? I would check the stability and growth rate of the vendor before making a final choice.

Thought Leadership 48

Thought Leadership Demand Generation Work Management Demand 48

Buzz Marketing for Technology

JUNE 27, 2008

Premier Vendor Content Whitepapers, webcasts & resources from our Power Center Sponsors. New entries posted to Know Issues, Best Practices and Workarounds wiki. See the latest entries on the Intel wiki >>. Recommended. Follow ZDNet on Twitter. Which solar technology will survive?

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Buzz Marketing for Technology

JUNE 27, 2008

Its almost impossible and self-defeating to charge back for accessing the corporate intranet portal, or using enterprise search, or a wiki platform. blogs, wikis, IM, etc.) Wide World of Vendors. I guess theres a "corporate allocation" somewhere that covers all those knowledge-worker support services. but not outside of IT.

Paid Search Agency 100

Paid Search Agency Allocation Enterprise Management Wiki 100

Buzz Marketing for Technology

JUNE 27, 2008

Personal IT Organization Enterprise Partner/Vendor. Partner/Vendor. Vendor Management. Five things the legacy ERP vendors dont want you to know about on-demand ERP. Blogs and Wikis in the Business World. Vendor Management. Five things the legacy ERP vendors dont want you to know about on-demand ERP.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

WebMarketCentral

DECEMBER 20, 2007

ITtoolbox/PJA IT Social Media Index Wave II updates the earlier findings and concludes that "IT decision-maker and influencer audiences (now) spend more time consuming or participating in social media than they do consuming editorial media or vendor content." hours on vendor-produced content. IT buyers spend an average of 3.3

Social Media 20

Social Media Web 2.0 Peer-to-peer Wiki 20

WebMarketCentral

AUGUST 11, 2008

WMC: I've seen increasing use of wikis by companies for internal collaboration; how is Socialcast different? TY: Wikis are an excellent collaboration tool but in our opinion are not social software. We employ a wiki-like feature called "Pages" inside Socialcast. WMC: Anything else people should know about Socialcast?

Enterprise Management 20

Enterprise Management Ning Wiki Work Management 20

Adobe Experience Cloud Blog

AUGUST 27, 2008

According to a recent study by MarketingSherpa, 80% of B2B purchase decision makers say that they found the vendor when they were ready to buy, rather than responding to a vendor finding them. " That is, tools like blogs, wikis, forums, video-sharing and social bookmarking let everyone express themselves publicly.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

WebMarketCentral

JULY 30, 2007

This can be as simple as starting a blog or incorporating a wiki using free or commercial tools , or as complex as implementing a social media platform from a vendor such as BeeTooBee.com or Awareness. Finally, an emerging viral concept is incorporation of public online discussion forums or other Web 2.0

Viral Marketing 20

Viral Marketing Lead Generation Microsite Sales Qualified Leads 20

WebMarketCentral

JULY 16, 2007

Specifically, ITtoolbox wanted to determine how IT decision makers use social media tools (such as blogs, podcasts, discussion groups and wikis) to assist in purchasing decisions. hours) or vendor-produced content (websites, webcasts, white papers, etc. - Vendor content came in second, followed closely by trade media.

Social Media 20

Social Media Peer-to-peer Media Wiki 20

Hubspot

MARCH 21, 2013

Posting who is attending which events in a public place -- like an internal company newsletter, forum, or wiki -- makes it easier for your sales reps to connect you with prospects they're speaking with that are attending the same events. Many conferences have a part of their event dedicated to exhibitors and vendors. We get to party!?

Conference 28

Conference B2B Thought Leadership Trade Show Network Marketing 28

Online Marketing Institute

JULY 31, 2009

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging. You don’t dig through your junk email folder to find that email some vendor sent you weeks ago.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

JULY 9, 2009

I welcome your comments to this blog post or you can add specific content to this article at this wiki: Three Phases of Social Media Maturation Posted by Marc Hausman at 6:04 PM Labels: BearingPoint , Epok , GovDelivery , Microsoft , social media , Spirent , technology public relations 8comments: MIke Dubrall said.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

WebMarketCentral

MARCH 24, 2009

The publisher defines social media marketing and PR as "the practice of facilitating a dialogue and sharing content between companies, influencers, prospects and customers, using various online platforms including blogs, professional and social networks, video and photo sharing, wikis, forums and related Web 2.0 technologies." (If

Social Media 20

Social Media Paid Content Paid Search Agency Web 2.0 20

Lenny's Newsletter

AUGUST 8, 2023

Also, when you’re changing context from B2B Alexa to other ideas like, I’m going to make a better wiki, to solving security, to whatever, you’re spreading yourself too thin and you’re not going deep enough to actually learn anything that someone else hasn’t. focused around just docs and wikis.

Startups 52

Startups Work Management CPO Enterprise Management 52

TrustRadius Marketing

APRIL 19, 2021

You also run the risk of ‘vendor lock-in’ when purchasing and using proprietary software. Developers and product managers can take advantage of the following features: Agile planning Version control Code review Time tracking Wiki-based project documentation Multi-cloud CI/CD Security and monitoring.

Enterprise Management 52

Enterprise Management Marketing Automation Services Work Management Marketing Management 52

Buzz Marketing for Technology

JULY 6, 2008

Browse by Vendor Browse by Documents. Knowledge Management Community Home Blogs Groups Wiki. Can Social Tools Really Replace Email? ;-) Here is why: " We just started using Confluence wiki at our company as a corporate collaboration / knowledge base tool, and so far it has been very cool. Share and compare information with 1.2

Enterprise Management 100

Enterprise Management Work Management Wiki Tools 100

Customer Experience Matrix

JANUARY 24, 2015

I’m revving up for the next edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report, which will include six first-time entries. The system also extends beyond sales and marketing functions to include customer forums, Wikis, support tickets, project schedules with tasks assigned to individuals, and coupons.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Paid Search Agency Marketing Report 120

Customer Experience Matrix

JULY 28, 2009

This makes them sound more like a “hosted” vendor than “Software-as-a-Service” (SaaS), per the distinction in my July 25 post. This is unusual among consumer marketing automation vendors. Although the vendor is working on an expanded planning system, this is already more features that many marketing automation systems provide.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120

Buzz Marketing for Technology

JUNE 27, 2008

It was originally part of a class wiki. In North America the commercial vendors of VLEs dominate. the leading commercial vendor of academic VLEs, was granted US patent 6,988,138 on " Internet-based education support system and methods ", even though there is evidently a long history of virtual learning environments.

Digital Asset Management 100

Digital Asset Management Work Management Marketing Management CMS Development 100

Buzz Marketing for Technology

JULY 31, 2008

Updated: Community and Social network Vendor Blogs. IM Standards: Vendors Are In A Different Reality. Vendor Briefing Request. Unified Communications. user-experience. Web Conferencing. XML_Syndication. Recent Posts. It takes a village to raise a social network. Communication (and Coordination?) A Lasting Legacy. April 2008.

Enterprise Management 100

Enterprise Management Work Management Organization Marketing Management 100

Lead Liaison

MAY 1, 2018

Prior to Slack we were using Google Hangouts on the sales side and Skype with vendors and contractors and some employees. For example, customer documentation, employee handbooks, and corporate wikis to document process. Communication : Slack, Dropbox. Slack is by far our favorite tool for communication. Finance : Quickbooks Online.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Marketing Automation Services 50

Lead Liaison

MAY 1, 2018

Prior to Slack we were using Google Hangouts on the sales side and Skype with vendors and contractors and some employees. For example, customer documentation, employee handbooks, and corporate wikis to document process. Communication : Slack, Dropbox. Slack is by far our favorite tool for communication. Finance : Quickbooks Online.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

Online Marketing Institute

NOVEMBER 2, 2010

A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Make sure they capture all lessons and share them.Start a wiki. A valuable wiki is only the result of behaviors over the course of time.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Customer Experience Matrix

DECEMBER 13, 2008

To provide a meaningful and consistent comparison of usability across demand generation vendors, you could: 1. Have an expert user (typically a vendor employee) run through the required tasks while the tester tracks their time and results. People will want to combine the results in a single score that can be used to rank the vendors.

Demand Generation 120

Demand Generation Work Management Demand Marketing Management 120

Convince & Convert

JULY 12, 2012

resource to go to, to help you figure out how to make a strategy, how evaluate vendors, how to build a team. Nowadays, it’s so easy to just deploy something like a box or a Wiki, credit card, $20 bucks a month, you’re up and running. vendors are betting that email is going to go away or diminish. deployment. .”

Enterprise Management 114

Enterprise Management Work Management Ad Building Business 114

Webbiquity

FEBRUARY 16, 2017

A unified platform for an employee/project portal, calendar, project dashboard, wiki, internal social network, and communication forum, with document management capabilities. Sample review: “Kinetic Response is a virtual war room tool focused on collaborative multi-vendor incident management. Pricing: contact vendor for quote.

Enterprise Management 230

Enterprise Management Marketing Automation Services Work Management Marketing Management 230