The Effective Marketer

OCTOBER 21, 2009

Big companies all turn to Gartner’s reports to help them on emerging trends and technologies. Gartner Group is known in the technology industry as a heavyweight analyst group that influences a lot of purchasing decisions. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

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The Effective Marketer

MAY 24, 2012

A recent research survey, Email Marketing Industry Census 2012 , conducted by eConsultancy and sponsored by Adestra sheds some light into how email marketing is being used and trends facing email marketing as an industry. Greater understanding of social media and email as complementary channels. Awareness around data security issues.

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The Effective Marketer

FEBRUARY 10, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Science of Email Marketing I just attended “The Science of Email Marketing&# online webinar, hosted by HubSpot and presented by social media scientist Dan Zarrella. billion emails sent. United States License.

Planning 100

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The Effective Marketer

JULY 30, 2012

If during an interview with a potential employer you can demonstrate that you know the concepts behind the sales and marketing funnels , lead nurturing , lead scoring , and what is the ROI of a marketing automation platform then you will be regarded as someone that is keeping up with the latest trends in marketing.

Education 100

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The Effective Marketer

FEBRUARY 15, 2010

Yes, looking at different email marketing metrics is good to give you and your team an overall sense of how others are doing and also to spot trends but you should set your goals based on your overall objectives and historical performance. Instead of asking how to match the industry averages, ask instead: How can we improve deliverability?

Advertising Benchmark 100

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The Effective Marketer

OCTOBER 22, 2010

Their latest study points out that “The majority of B2B organizations are increasing marketing budgets for inbound marketing tactics, including social media, virtual events and webinars, SEO and PPC&#. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

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The Effective Marketer

AUGUST 23, 2010

This entry was posted on Monday, August 23rd, 2010 at 8:30 am and is filed under Communication , Social Media. Then, check out Mitch’s blog Ghost Blogging And Last Rites for some additional insight and great comments by readers. You can follow any responses to this entry through the RSS 2.0 Like Be the first to like this post.

Work Management 100

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The Effective Marketer

APRIL 6, 2011

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Work Management 100

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The Effective Marketer

NOVEMBER 4, 2009

If you are anything like the typical worker, you can probably list a few things you’ve accomplished such as: read emails responded to emails sent emails deleted emails See a trend here? If sometimes it feels like email is running your day, then you are not alone. United States License. United States License.

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The Effective Marketer

MARCH 24, 2011

Possibly related posts: (automatically generated) Why Social Media Needs to Die What Type of Marketer Are You? Because the solution to the disconnect facing marketing and sales today is to fix the “lead problem&# , once leads are better qualified the two organizations can be friends again. United States License.

Planning 100

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The Effective Marketer

JANUARY 13, 2011

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The Effective Marketer

FEBRUARY 22, 2011

This entry was posted on Tuesday, February 22nd, 2011 at 9:05 am and is filed under Content Marketing , Online Marketing , Social Media. Is there a plugin you simply “must have&# or recommend that I have not listed? Let us know! You can follow any responses to this entry through the RSS 2.0 Like Be the first to like this post.

Planning 100

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The Effective Marketer

SEPTEMBER 29, 2010

If you are a blogger and your readers are software entrepreneurs, you can’t really expect that the bag of tricks used to attract social media consultants will work the same way. A B2B company applying tactics used by B2C companies can be very successful but only after some necessary translation is done. United States License.

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The Effective Marketer

JANUARY 7, 2011

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The Effective Marketer

OCTOBER 14, 2010

According to their post: “Last week in San Francisco, 211 business-to-business marketers spent two days sharing insights, case studies and advice on social media marketing, lead generation, Sales and Marketing alignment, and other hot-button issues on the West Coast swing of MarketingSherpa’s seventh annual B2B Marketing Summit.&#

Planning 100

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The Effective Marketer

MARCH 22, 2012

There are over 20 presentations available, ranging from Social CRM and Lead Generation, to Case Studies and Sales Enablement. SiriusDecisions says that to drive best-in-class performance, sales and marketing must align around five waterfall-based jobs: Seed (use of traditional and social media to set the stage for demand creation).

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The Effective Marketer

SEPTEMBER 20, 2010

This entry was posted on Monday, September 20th, 2010 at 9:00 am and is filed under Communication , Marketing Strategy , Social Media. Marketing News article, Marketing Across the Americas (requires login). You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

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The Effective Marketer

FEBRUARY 7, 2011

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Webinar Metrics 100

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The Effective Marketer

NOVEMBER 30, 2009

This entry was posted on Monday, November 30th, 2009 at 8:00 am and is filed under Communication , Marketing Strategy , Social Media. And how about your staff or your company’s employees? Some food for thought. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Marketing Budget Creation 100

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The Effective Marketer

NOVEMBER 29, 2010

Is a valid question to answer in your objective) and although he doesn’t describe what the “marketing objectives” are, I would focus on lead generation numbers (how many qualified leads, for example) although other metrics such as “number of blog posts” or “twitter messages” could be valid objectives for social media campaigns.

Planning 100

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The Effective Marketer

MAY 9, 2011

Besides the rise of social media as marketing channel, the emergence of marketing technology, more specifically Marketing Automation systems, in which you can configure the automated distribution of content to customers and prospects has been changing the way marketers see and create conent. Like Be the first to like this post.

Planning 100

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The Effective Marketer

DECEMBER 8, 2009

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Planning 100

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The Effective Marketer

JANUARY 3, 2009

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Work Management 100

Work Management Marketing Automation Services Marketing Management Marketing Budget Creation 100

The Effective Marketer

JULY 23, 2010

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Planning 100

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The Effective Marketer

MAY 10, 2010

This entry was posted on Monday, May 10th, 2010 at 11:45 am and is filed under Communication , Marketing Strategy , Online Marketing , Social Media , Uncategorized. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

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The Effective Marketer

APRIL 9, 2009

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Lead Scoring 100

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The Effective Marketer

NOVEMBER 16, 2009

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Work Management 100

Work Management Marketing Automation Services Marketing Budget Creation Marketing Management 100

The Effective Marketer

AUGUST 5, 2010

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Marketing Budget 100

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The Effective Marketer

DECEMBER 8, 2010

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Marketing Automation Services 100

Marketing Automation Services Marketing Automation Planning Work Management 100

The Effective Marketer

MARCH 10, 2011

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Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

The Effective Marketer

OCTOBER 14, 2009

By gathering information from your LinkedIn, Facebook, Yahoo, Gmail (not Hotmail, mind you), and other social media sites you belong, it maps out your connections and the connections of your connections. This entry was posted on Wednesday, October 14th, 2009 at 7:00 pm and is filed under Online Marketing , productivity , Social Media.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Budget Creation Marketing Management 100

The Effective Marketer

OCTOBER 5, 2010

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The Effective Marketer

NOVEMBER 6, 2009

This entry was posted on Friday, November 6th, 2009 at 12:10 pm and is filed under Communication , Marketing Strategy , Social Media. Keep tuned because ZL can still come back to fight the court’s decision. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Gartner 100

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The Effective Marketer

JUNE 21, 2009

Class: Social Media and Building Community (GF201) Professor: Chris Brogan, New Marketing Labs Chris Brogan’s presentation was more of a theoretical overview of community building than tools for doing that. Veredict: If you are new to social networks, community building, etc. and measure it religiously.

Inbound Marketing 100

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The Effective Marketer

FEBRUARY 14, 2009

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Work Management 100

Work Management Marketing Management Effectiveness Marketing Budget Creation 100

The Effective Marketer

SEPTEMBER 23, 2009

That’s why I’m eager to check out two resources: MarketingProfs Digital Marketing World The folks at MarketingProfs held an online trade show that had a great speaker lineup and relevant topics for those in the online world, being very focused on tactics for lead generation, social media, and email marketing among other topics.

Training 100

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The Effective Marketer

MAY 18, 2010

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Planning 100

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