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The 14 Best Marketing Automation Tools

Webbiquity

Sample review: “The software, analytics, and support are amazing. Sample review: “OpenEMM is first and foremost an email marketing package, with contacts database, subscriber list management, email targeting, and event-triggering. Integrates with popular platforms like Microsoft Dynamics and Salesforce.com.

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Mariana Uses Artificial Intelligence to Build Personas and Find Target Audiences

Customer Experience Matrix

Can computers understand an individual human’s personality (and then, presumably, use that understanding to better target marketing messages)? to build personas by analyzing a sample of your existing customers. Of course, it can also assign each person to the correct persona for each client. This is where Mariana comes in.

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6Sense Finds B2B Prospects Using Web Site Activities

Customer Experience Matrix

Standard integrations are available for Salesforce.com , Oracle Eloqua and Marketo. Assignment rules might use purchase likelihood or a predictive model trained against a sample of companies in each buying stage. Stages are defined in consultation with the client.

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Cohort Demand Waterfall Conversions – The Framework

B2B Marketing Analytics

Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.

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Demand Waterfall Conversion Rates – The Framework

B2B Marketing Analytics

Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.

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Demand Waterfall Conversion Rates – The Framework

B2B Marketing Analytics

Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.

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Free Online Marketing Tools for Marketers

Anything Goes Marketing

RSS Feeds Feed Advisor : If you're looking for web feeds to add to your website, newsletter blog or just for your personal research, consider checking this site out. Survey Tools Sample Size Calculator : Tells you how many survey respondents you need to generate a meaningful results.