network 
B2B Memes
APRIL 2, 2010
Although there may be a few exceptions, Stephen Saunders got it right this week when he wrote on Folio: ’s web site that most B2B publishers are miserable failures at social networking. B2B networks usually fail because publishers expect to control them. B2B networks usually fail because publishers expect to control them.
B2B Memes
NOVEMBER 25, 2011
At the same time, the connections to social networks grow stronger. For journalists the implications of this trend are simple: embrace social networking, or say goodbye to your career. As all forms of media become more personal, the bonds that link media professional to corporate employer become weaker.
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B2B Memes
JULY 16, 2013
Every publisher, every social network defines them in the context of their offer, their platform — what they are able to deliver to the advertiser. Native advertising. Engagement. These, my friends, are the buzzwords du jour. And there seem to be as many definitions OF them as there are letters IN them.
B2B Memes
OCTOBER 8, 2010
Be a social-media networker. It is really about taking part in a conversation by collaboratively participating in networks. To do this, you will need to actively embrace social networking tools. In addition to using networking tools, you should also be blogging. Be a blogger.
B2B Memes
JANUARY 10, 2011
That was the implicit question in a plaintive tweet last week from Bob Scheier: After a look at HubSpot’s Writers Network , he asked: “Why are rates so low ($50/blog post)? Was hoping to eat in 2011.”.
B2B Memes
MAY 2, 2011
But in the days before ubiquitous and networked mobile phones, it was easy to miss even huge news like that earthquake. Now, though, we have become so entwined with our social networks that it takes conscious and sustained effort to do so. Once you could step out of the world at large without even thinking about it.
B2B Memes
SEPTEMBER 29, 2011
In the latest chapter of its ongoing critique of AOL’s hyperlocal news network, Patch , Business Insider last week took aim at the marketing and sales-prospecting efforts the corporation expects its editors to undertake. AOL, BI’s indignant headline says,”Requires Patch Editors To Drum Up Ad Sales Leads.”.
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