Valasys

DECEMBER 23, 2019

Data-driven storytelling infuses an element of trust in the minds of the marketers & positively drives the singularity of customer experience management (CXM), which will be more vital than ever before in the coming year 2020. Read more: How Omnichannel Reputation Management Assists in B2B Branding.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Work Management 59

Valasys

MAY 8, 2020

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

Email Marketing 64

Email Marketing Optimization Campaigns WOMM 64

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

MARCH 6, 2020

In turn, customer advocacy & positive Word-of-Mouth-Marketing (WOMM) brings a lot more customers. Having a coupled data regulation & customer experience framework is essential for B2B organizations as it positively impacts customers’ opinions of branding. Wrapping Things Up.

WOMM 45

WOMM Privacy Word of Mouth Transparency 45

Valasys

JANUARY 17, 2020

& content reflecting on positive word-of-mouth-marketing (WOMM). This positively impacts brand equity & helps in building brand resonance. Case studies can also be written specifically to reflect on brand advocacy & positive word-of-mouths of the existing customers. B2B customers value the testimonials. &

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

JUNE 19, 2020

If the customers can shop without incurring extra cost and can be taught about the appropriate channels for purchase through email marketing campaigns, this will certainly positively impact the purchase decisions. Show Your Customers how Your Products can help them during the Crisis. Be Futuristic and Portray an Optimistic Panorama.

Email Marketing 71

Email Marketing Work Management Planning Word of Mouth 71

Valasys

DECEMBER 16, 2019

Moreover, 91% of B2B SaaS marketers prefer Facebook Ads over LinkedIn (Source: Statista). This fetches the marketers a positive ROI from their marketing endeavors after a while. WOMM) are effective stimulators of conversions & also assist in omnichannel reputation building & management.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

MARCH 9, 2020

Besides, scaling up personalization also helps the marketers to upsell their after-sales services, inspire customer loyalty & boost prospecting through positive Word-of-Mouth-Marketing (WOMM).

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

MAY 28, 2020

The following insights from research by ATN EVENT STAFFING substantiate that event marketing actually helps you generate more leads and creates more opportunities for prospective sales: 91% of the customers accede that their positive vibes towards brands are considerably enhanced after attending events and having the experiences that follow.

Lead Generation 72

Lead Generation Event Marketing Generation Work Management 72

Valasys

MAY 1, 2020

The extended benefits of triggered email marketing campaigns include: Lead Nurturing Delighting your customers to inspire brand advocacy and positive word-of-mouth-marketing (WOMM) Improvement in Customer Retention Reduced time on sending operational and Repetitive Emails, & Building Brand Equity.

Trigger Marketing 59

Trigger Marketing Email Marketing Campaigns Multivariate analysis 59

Valasys

FEBRUARY 28, 2020

Deploying the user-generated content (UGC) in the right way can help the brands in painting a positive brand image. This is called positive Word-of-Mouth-Marketing, which is arguably one of the most inexpensive ways to attract more customers. Read more on 8 Reasons why B2b Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

JULY 6, 2020

Focusing on retention marketing paves the way to business growth by reducing expenses on expanding marketing and sales outreach and by providing your customers with the value, in a propitious manner inviting brand advocacy and positive word-of-mouth-marketing (WOMM).

WOMM 84

WOMM Word of Mouth Top of Funnel Business 84

Valasys

DECEMBER 20, 2019

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

Advertising Agencies 59

Advertising Agencies Enterprise Management Work Management Marketing Management 59

Valasys

SEPTEMBER 25, 2019

A popular content syndication technique is cross-posting the blog posts to websites like Medium, Quora or LinkedIn with a tagline at the bottom such as, “Republished with Permission _” or “The post first appeared on _”. Fetching inbound links from a credible website positively impacts the SEO of the primary domain.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

APRIL 17, 2020

Creating valuable and contextual pieces of content that the customers can rely on helps the brands in innumerable ways, be it driving optimized sales revenue, attracting positive word-of-mouth marketing (WOMM) or building a strong reputation across omnichannel. Read more on How Omnichannel Reputation Management Assists in B2B Branding.

Content Marketing 59

Content Marketing Planning Business Work Management 59

Valasys

AUGUST 6, 2019

Businesses also need to attract, engage & convert the prospects using the pieces of content which resonate with their specific research stages or their positions in the conventional sales funnel – whether top, middle or low funnel leads. This is where positive Word-of-Mouth Marketing steps in.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

FEBRUARY 17, 2020

Platforms such as Medium, LinkedIn Pulse, PR Newswire, HARO, HubSpot, ClickToTweet, GoogleAMP, AddThis, Mention, ShareCount, Outbrain & WiseStamp can help the marketers distribute their pieces of content & grow better. Competitive benchmarking is also essential when one thinks of perfecting his content distribution strategy.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Valasys

SEPTEMBER 20, 2019

Byline & implicit trust play a vital role in improving the authority of the brands on Twitter & LinkedIn. Employ Influencer Marketing : Influencer marketing not only helps to optimize the Return on Investment (ROI) from diverse marketing endeavors but can also help in positively influencing a viral content strategy.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 25, 2019

According to HubSpot, Inbound Marketing can be defined as follows: “Inbound marketing is about creating valuable experiences that have a positive impact on people and your business. Word of Mouth Marketing (WOMM) is beneficial for both the retention of existing customers as well as for the acquisition of new customers.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45