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How to Make Your Content Stand Out in a Crowded, Global Marketplace

Content Marketing Institute

Find qualified personnel. Sure, not all of them are qualified, and not all of them are affordable. On top of that, it uses a review and training system that lets you find the best freelancers for your job. Evaluate cost of qualified personnel. Train the team. But many others may fit your parameters. Click To Tweet.

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How to Align with Your Sales Team, According to HubSpot Marketers

Hubspot

Marketers fuel the lead pipelines and build the brand messaging that enables salespeople to close deals and generate revenue for the company. These perceived differences often lead to miscommunication, friction, and other issues related to sales and marketing misalignment. Identify common sales objections.

Hubspot 97
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The 30-60-90 Day Plan: Your Guide for Mastering a New Role [Template + Example]

Hubspot

To see how you’re doing, set up weekly meetings with your manager to ask her what she thinks of your work and track the improvement of your own performance metrics, like the growth of your blog posts’ average views or the amount of qualified leads your eBooks generate. Meet with my manager to learn more about her expectations.

Planning 101
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Sales Thought Leadership: Ben Cotton on Defining Sales Enablement

Strategic-IC

My name's Ben Cotton and I lead Sales Enablement for HubSpot Dublin. My role really is to help our sales reps sell, do it better, and more quickly. The second piece will be training and helping our reps get prepared for selling. Related: What does sales enablement mean to you and to HubSpot?

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How a Knowledge Discovery Program Elevates Your Content Curation

Hubspot

Marketers need to keep their pipeline full of the most relevant and cutting-edge content that will effectively speak to their audience and convert them into qualified leads. Internal content - Sharepoints, databases, wikis, etc. Premium subscriptions - Paid access to premium content (Forrester and Gartner).

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Digital Transformation and Continuous Change

Biznology

Where is Digital Transformation Leading? By leveraging Iaas, Paas and SaaS providers, teams can focus on high-value differentiators. This leads to a proliferation of new services that replicate an ever-accumulating collection of legacy services. Information and knowledge must be managed and curated by dedicated staff.

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The Ultimate Guide to Sales Enablement

PureB2B

Your management need to provide your sales reps with the necessary training, tools, and information they need to succeed. Why Should You Care About Sales Enablement? Sales enablement is crucial to any business that wants to be scale using sales to close new deals. Increase Sales Velocity. Your customers.