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Genius.com Adds Short URLs to Capture Social Media Replies

Customer Experience Matrix

Summary: Genius.com is adding a URL shortener that will tie social media responses into the regular flow of demand generation and lead management. It generates short URLs that directly connect social media responses with Genius.com’s standard marketing and sales support features. That’s a very small step.

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HTTP vs. HTTPS: An SEO Guide for 2022

Brightedge

The term “mixed content” refers to secure URLs that include page elements that are delivered through HTTP and, as a result, are unsecure. Encoding of sensitive information in URLs - Including the source of a link in a request can potentially disclose private information. HTTPS is one piece of that jigsaw puzzle.

SEO 52
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Alsa Marketing Adds Multi-Language Capabilities to Low-Cost Marketing Automation

Customer Experience Matrix

These include support for multivariate tests on landing pages (but not emails); automated posting of Jigsaw and social media data into lead profiles; fractional revenue attribution; and SugarCRM synchronization. Also can capture results of Google Adwords campaigns and has a URL-shortener to track traffic from social media.

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Smashmouth Review - LeadLander - Who's Really Visiting Your Site?

Smashmouth Marketing

We checked the companies out with the LeadLander Jigsaw link, and were able to identify 2-3 marketing contacts per company. The LeadLander search function, where you can search by strings in URLs is valuable as you can use it to track specific links. Presto.Leads! Measure the effectiveness of campaigns.

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Smashmouth Review - LeadLander - Who's Really Visiting Your Site?

Smashmouth Marketing

We checked the companies out with the LeadLander Jigsaw link, and were able to identify 2-3 marketing contacts per company. The LeadLander search function, where you can search by strings in URLs is valuable as you can use it to track specific links. Presto.Leads! Measure the effectiveness of campaigns.

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Act-On Software Stresses Ease of Use

Customer Experience Matrix

While some other system provide this, many marketing automation vendors rely on third-party products instead. tracking within Act-On emails sent through Microsoft Outlook.

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How to Successfully Mine Your Social Media Data

Sprout Social

URL clicks. Link Clicks: Total number of URL and hashtag links clicked. Social media data is a lot like a jigsaw puzzle–when the pieces aren’t together, it’s a mess. These numbers, percentages and statistics provide better insights into your social media strategy. Some of the raw social media data can include: Shares.