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Why ZoomInfo is Acquiring Clickagy

Zoominfo

And over the course of those calls it’s easy to see intent data taking a seat right alongside the two most important pieces of business information—account and contact data. The Leader in Buyer Intent. Our IP-to-company data graph has become more robust, driving our ability to link content consumption back to organizations.

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12 High-Impact Tools for Revenue Operations Teams in 2024

Zoominfo

But to do this, revenue operations professionals work with a seemingly endless list of tools spanning a variety of use cases, industries, and market segments. Campaigns become more efficient and aligned with the company’s goals. To help with the vetting process, here are some suggestions of the top RevOps tools worth considering.

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Salesforce Sync: What, Why & How?

Zoominfo

ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management. When sales and marketing teams traditionally pull lists, they’re still missing important data that’s relevant only to their organization. Has this lead opted out to receiving emails from my organization?”.

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Redefining ‘leads’ in B2B: Why data enrichment is key for lead gen

Martech

Understanding lead generation ZoomInfo refers to lead generation as: “[T]he process of attracting prospects and getting them into the sales funnel, with the goal of converting them into customers. Contradiction? Let’s explore. When passing people over to the team with a knack for pounding an inbox, these details matter. In your inbox.

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How to Recognize and Respond to Buying Signals (and Close More Deals!)

Zoominfo

Here’s a snapshot of buying signals. Fit Data: From technographic data to firmographic data to demographics, this includes all the different ways of segmenting and scoring prospects. Opportunity data: These indicate favorable conditions within an organization for a sale, such as company events or leadership changes.

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Simplify, Scale, Sell: How Business Intelligence Boosted 3 UK Firms

Zoominfo

The rest is typically spent researching prospects, logging activities, and organizing to-do lists. They were able to fully automate the process of data gathering, cleansing, and delivery by using ZoomInfo’s Enterprise API in Europe. They need information about their customers fast — with enough time to act on it in meaningful ways.

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Let Search Intent Lead the Way: 6 Intent Data Use Cases

DealSignal

A powerful marketing asset, intent data represents information on users’ activities such as online searches, researching vendors on third-party review websites, email opening and click-through rates, ad clicks, and downloads of resources such as e-books, whitepapers, and case studies. Intent Data Use Cases 1.