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Genoo Aims to Shake Up Marketing Automation Market

Webbiquity

The company’s new marketing automation platform enables users to create complete websites as well as microsites and landing pages, automatically send emails triggered by specific actions, configure lead scoring, and integrate with Salesforce.com. Because Genoo is a SaaS offering and includes a flexible and powerful (Genoo’s own website runs on their platform) yet easy-to-use content management system (CMS) that allows non-technical users to create websites and pages, marketing departments can implement and use the product with little or no IT involvement.

The 14 Best Marketing Automation Tools

Webbiquity

Google Review Count: 93,900. Google Review Count:  85,400. HubSpot’s “all in one” marketing software includes a complete content management system (CMS) for building a website and blog, SEO and social tools, analytics, a landing page builder, and email segmentation and sequence automation. Google Review Count:  62,200. Google Review Count:  44,200.

SMB 22

Everything You Need to Know to Successfully Live-Tweet Your Event

Hubspot

Create templates ahead of time. In the example below, our social media manager Brittany Leaning created a countdown template for our INBOUND13 event and changed the numbers as we counted down. Aren''t templates beautiful? If you don''t know exactly what time some things are happening, you can still write tweets ahead of time and put them into a Google Doc. No problem!

MakesBridge Offers Powerful Features to Small Business Marketers

Customer Experience Matrix

In particular, they want a highly-integrated combination of standard marketing automation (email, landing pages and individual-level Website behavior tracking) with customer relationship management (tracking personal and telephone contacts with individuals). Canterris , NurtureHQ , and mKubed all provide email, Web visitor tracking, nurture campaigns, lead scoring, and CRM integration ((Salesforce.com for Canterris and NurtureHQ; its own CRM for mKubed) for under $500 per month. This group of marketers has different needs from even slightly larger companies.

Tom Pisello: The ROI Guy: Drive Budget Planning with the “IT.

Tom Pisello

Costs are being cut with as-a-service applications such as Salesforce.com. View my complete profile Links Google News Alinean Corporate Website Personal Website Blog Archive ▼ 2010 (118) ► December (5) Social Media Hierarchy of Needs - Best Practices f. Followers Simple template. So will this budget season prove to be scarier than most?