SpotMe Blog

JULY 21, 2023

It should also provide tools for customizing the registration experience, sending email blasts and automated reminders to attendees, and generating reports on registration data. Detailed tracking and reports enable you to stay on top of event registrations in real time and see the impact of your marketing campaigns.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

SpotMe Blog

MAY 31, 2023

Especially with the high pressure to generate a profitable return in today’s increasingly expensive world. To help you find the event app that will help you boost engagement and achieve your event goals, check out our list of the best 25 mobile event apps. What are the disadvantages of in-person events?

Planning 52

Planning Personalization Work Management Best Practices 52

Attendify

AUGUST 7, 2019

More than 10 years ago, Scott Brinker founded the Chief Marketing Technologist blog, and consequently revolutionized the marketing landscape. In 2011, Brinker began producing a yearly map of the global marketing technology landscape. But where do event marketers fit into the picture? Until now, that is!

Features 37

Features Work Management Marketing Automation Services Marketing Management 37

Hubspot

FEBRUARY 8, 2023

Forrester also predicts that the market for AI-powered platforms will grow to $37 billion by 2025. A study by The Hinge Research Institute found that high-growth companies are more likely to have mature marketing and sales automation strategies than their peers. Take responding to RFPs (Request for Proposals) as an example.

Marketing AI 82

Marketing AI RFP Work Management Marketing Management 82

SpotMe Blog

OCTOBER 27, 2022

New generations of event planners have seen how a combination of virtual and in-person elements can boost event sustainability and accessibility. Omnichannel marketing campaigns using three or more channels in any one campaign earned a 287% higher purchase rate than those using a single-channel campaign.” ( Omnisend ) . Through events.

Trends 98

Trends Work Management Marketing Management Marketing AI 98

SpotMe Blog

SEPTEMBER 1, 2022

Activity challenge is an engagement tool used to create challenges and generate points during virtual and hybrid events, usually through an event app. Many event software companies have event mobile apps (IOS and Android) and web apps, so that audiences can participate in events via mobile or desktop. . Activity challenge.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

Seismic

NOVEMBER 2, 2018

The platforms available today reduce the friction of fulfilling an RFP by providing users with the ability to automate the process, track results, reuse templates, quickly customize a proposal, and collaborate within an organization. Reduce document generation time. Integrates with major marketing automation and CRM systems.

Marketing Automation Services 53

Marketing Automation Services Enterprise Management RFP Automation 53

Hubspot

DECEMBER 1, 2014

Recently, I came across a really depressing statistic about the marketing automation buying process: According to a study done by VentureBeat , 70% of marketers who purchase a system are either unhappy or only marginally happy with their software. Getting an arbitrary percentage from each vendor is not the right question for an RFP.

Marketing Automation Services 28

Marketing Automation Services RFP Marketing Automation Automation 28

SpotMe Blog

NOVEMBER 3, 2022

This is taking its toll on event planners, strategists, and marketers who are trying their best to create unforgettable event experiences amidst a backdrop of skyrocketing costs and limited resources. From planning and staff to onsite vendor fees, travel expenses, marketing and promotional costs, audio/visual needs, and more.

Template 52

Template Budget Programs Enterprise Management Resources 52

SpotMe Blog

JULY 13, 2023

Managing marketing events takes a lot of time, effort, and money. Research In Action has released the Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023. Research In Action has released the Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Research 52

Hinge Marketing

APRIL 6, 2017

A professional services firm’s website is one of its most valuable and visible marketing assets. If you build a website that clearly lays out your value proposition and leverages that position to generate high-quality leads, you can dramatically improve your firm’s fortunes. Generate leads? Content marketing is here to stay.

Work Management 90

Work Management Marketing Automation Services Marketing Websites Marketing Management 90

Buzz Marketing for Technology

JUNE 27, 2008

Marketing IT. In the meantime, for tips on managing these new employees and spanning the gaps between them and the Baby Boomers, check out our collection of articles on managing multiple generations in todays workforce. Rating: Thats the point - this generation is listening - to us! Managing the RFP Process. Mainframes.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Hubspot

SEPTEMBER 12, 2018

The topic, of course, was Apple's 2017 fall launch day: the annual press event held by the company where it announces the year's major lineup of new mobile devices, features, and gadgets. Apple spent what was arguably a disproportionate amount of time on the Apple Watch Series 4: the latest generation of its smartwatch.

RFP 67

RFP Eye-Tracking User-Generated Content Twitter 67

Webbiquity

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?)

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B Sales and Marketing terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B marketing and sales terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Buzz Marketing for Technology

JUNE 27, 2008

The field research component of the study was conducted by an ethnographer (the first author) and was reviewed by a project team whose 12 members included IT specialists in design, development, marketing, product management, and research. The project team included people from design, development, marketing, product management, and research.

Work Management 100

Work Management Studies Enterprise Management Marketing Management 100

B2B Marketing Zone Posts

JANUARY 4, 2011

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010. Marketing Genius Blog , May 25, 2010. How to Calculate Social Marketing ROI - Paul Gillin , June 24, 2010. Vital statistics for every B2B marketer - Earnest about B2B , March 16, 2010. What’s Up, Blog?

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Directive Agency

JULY 26, 2016

You’re reading this because you’re interested in hiring a top SEO company that can exceed your company’s marketing KPI’s. I tweet about #marketing #seo and #business – Contributor to @Entrepreneur and @GulfBusiness. Go with someone that already knows how to market successfully for your business.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76