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Content Creation 101: Tips for Working With Reluctant Subject Matter Experts

Contently

Bandwidth constraints aren’t the only challenge you may face when working with SMEs. Sometimes the SME recognizes the value of content but doesn’t want to work with you on it. But since that’s your job, dear content person, we’ve crafted some tips to help you succeed at getting great content from SMEs.

SME 190
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Thought Leadership Best Practices: Research On How To Show Your Expertise

Marketing Insider Group

To become influential, your brand and SMEs should create a presence online through social media and other channels, such as being quoted in industry articles or presenting at conferences. The key is what you submit to present. They’ll be there to offer their expert opinion. Having a Point of View.

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Content Marketing at Scale: Aligning 8 Critical Stakeholder Groups

Content Standard

Many brands eventually find they’ve got to contend with more content stakeholders than expected—each with their own goals, opinions, and agendas that can shape the overall program’s success. Internal SME support lets you tap into the authentic voices of leaders in a given topic.

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Easy Ways to Optimize the Adobe Connect Poll Pod

MeetingOne on Webinars

Few platforms offer the same number of features as Adobe Connect. Polls give participants a way to express their opinions and thoughts. Polls give participants a way to express their opinions and thoughts. Use the Presenter-Only Area (POA) to prep new polls in-session. Say you are a listening to an SME lecture.

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The Rapid eLearning Blog

Buzz Marketing for Technology

In fact, they now train their subject matter experts (SME) to use the tools. The SME are highly skilled and work in a very fast-paced environment. Last week I told you to stop using templates for e-learning that were designed for presentations. Presentation templates are designed for a different purpose. June 10th, 2008.

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Power up your content marketing strategy with white papers

Integrated B2B

A white paper is a high-quality, weighty publication that presents a well-balanced view of a topic, technology, solution or product. If you’re wondering what the subject material could be, look no further than a recent presentation held at an industry conference. Let’s put it into context. So let’s prove it!

Paper 52
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I presented a half-day workshop at the Email Evolution Conference on social media strategy ( slides here ) recently with DJ Waldow and Mike Corak , and the significant majority of the questions from the audience were about Twitter. Nor has the new, integrated retweet capability. Updating Facebook from third parties like Tweetdeck?