article thumbnail

How You Can Write a Good Knowledge Base Article

Salesforce Marketing Cloud

Your customers can easily get the answers they need with knowledge base articles, which are informative help articles on your site. Service agents can also use knowledge base articles to solve customer problems and reduce their average handle time. What is a knowledge base article?

article thumbnail

Knowledge Management: How To Retain Agent Expertise If They Leave

Salesforce Marketing Cloud

Types of knowledge to capture Benefits of knowledge management Knowledge management use cases and examples How to get started with knowledge management Get actionable customer service insights High-performing service organizations use data and AI to improve the customer experience. Tacit knowledge.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Chatbot builders to enhance your customer support

Sprout Social

Chatbots are strategic assets that enhance your customer care and marketing strategies. The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. But where do you start with building a chatbot?

article thumbnail

3 Ways to Take Your Self-Service Customer Service From ‘Meh’ to Marvelous — Quickly

Salesforce Marketing Cloud

To give customers this option, you can provide: A help center, also known as a knowledge base , where customers can search for answers to common questions. Even with advancements in AI, there’s still no substitute for human experience. It’s also the foundation for generative AI in self-service.

Service 59
article thumbnail

Everything You Need to Know About AI in Customer Service

Salesforce Marketing Cloud

Table of contents What is AI in customer service? What are the benefits of AI in customer service? The answer is AI in customer service. While predictive AI is not new to customer service, generative AI has recently stepped into the spotlight. Get the insights now What is AI in customer service?

article thumbnail

2024 B2B SaaS Buyer Preferences: Human-Centric Digital Experiences over Sales Calls

FunnelEnvy

Unsurprisingly, artificial intelligence is the big news for B2B SaaS marketing and sales in 2024. Yet while generative AI is transforming B2B SaaS marketing, the other big news is not about tech disruption but about people – specifically about the sales experience buyers want now.

article thumbnail

Do You Need Customer Service Automation? Here’s How It Works

Televerde

Customer service automation includes various tools, including chatbots, knowledge bases, automated email responses, and artificial intelligence. This article will explore what customer service automation is, its benefits and drawbacks, and how it could work with your customer service needs. Key Takeaways.