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57 Things You Can Do Right Now to Improve Your Website

Online Marketing Institute

Too few pages and too much information crammed on those pages — but your budget won’t allow for a complete redesign? Consider having your web designer create new navigation for you that includes drop down menus — making it easier to find information. Create a Press Room page and add this information to it.

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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

Research should inform every strategy and marketing decision. You can use search operators to find information about specific market segments on targeted websites. Without a clear message, contact information, simple forms, and easy navigation, potential buyers leave websites. Press releases. Mobile-friendly designs.

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Announcing: The MozCon Virtual 2021 Initial Agenda

Moz

Along with the always-shifting landscape, one of the biggest things we as marketers struggle with is the sheer volume of information. One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?". For years we were told we had to produce as much content as possible. Luke Carthy.

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How Do I Create a Content Plan? Three Sample Scenarios for Success

ClearVoice

It includes information like keywords, topics, and related topics to ensure every piece contributes to marketing goals. You probably have a document that lists the top 10 or so keywords and long-tail keyword phrases you want your website to rank for. Below are some examples. How does SEO factor into the greater picture?

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Content Strategy for SEO: Pillar Pages & Topic Clusters

ClearVoice

SEO experts would be hard-pressed to call that cloud of related content a topic cluster without a pillar page to hold it all together. In fact, most resource pages barely have any information. Unlike resource pages, how-to pillar pages contain actual value in the form of basic information. Image Source: SearchEngineJournal.com.

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SEO Strategy for Startups: How to Win in 2021

Single Grain

7) Find Long-tail Keywords to Rank For. Frequently Asked Questions (FAQs) about SEO for Startups. Google your brand’s name and evaluate the search results that come up: Check for bad press and negative reviews. Use auto-suggest to explore long-tail keywords that contain your brand name.

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12 Key SEO Trends That Every Content Marketer Needs to Know

Single Grain

By better understanding the relevancy of specific passages, not just the overall page, we can find that needle-in-a-haystack information you’re looking for.”. Use long-tail keywords to answer common audience questions. Earn backlinks and press mentions on high-quality niche blogs and publications. becomes vital.

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