Convince & Convert

MARCH 9, 2015

As you can imagine, the biggest challenge for Dean and the marketing team is communicating in social media as a go-between brand. To connect with their carriers and drivers, they tend to see best results on Facebook (500% more than on Twitter!). They are responsible for the payment platform and tracking in the middle.

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Convince & Convert

NOVEMBER 14, 2014

No one is going to buy a house on Facebook. So for Matt Gentile and his team at Century 21 , what is the goal of social media? As the largest residential real estate franchise sales organization on planet Earth, Century 21 has found social media to be a game-changer. via Century 21 Facebook. .

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Social Media Media Skype Mobile Advertising 128

Convince & Convert

MAY 30, 2014

Navy Federal is the largest credit union in the world, with nearly 5 million members, and the member-owned mentality pervades Michael’s social media team’s strategy. “We put the members first, and that was something that really intrigued me, especially how that plays out in our social spaces.”

Social Media 133

Social Media Service Peer-to-peer Media 133

KoMarketing Associates

OCTOBER 12, 2015

In addition to sponsoring the program and participating in roundtable discussions on social media and online marketing initiatives, I spoke on a panel discussing trends and best practices in digital marketing, with a focus on social media and mobile device adoption. Top Social Media Platforms (by Active Users).

Mobile Marketing 120

Mobile Marketing Social Media Trends Social Marketing 120

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The Social Activator.

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Social Media Activities Media Skype 143

Convince & Convert

APRIL 6, 2015

Karlijn1903 Tweet This Social Service on Social Media Karlijn Vogel-Meijer joins the Social Pros Podcast this week, live from Social Media Marketing World in San Diego. ” Karlijn has developed a 150-member (and growing) social media team that is responsible for 24/7 customer support in 14 languages.

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Social Media Class Media Skype 137

Convince & Convert

MAY 4, 2015

Tweetable Moments That’s the beauty of social media: There aren’t specific rules about how we have to use it. Today, Joel discusses various aspects of Twitter, including changes that seem to be moving Twitter away from a unique user experience to more of a Facebook user experience. joelcomm Tweet This. The Future of Twitter.

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Twitter Facebook SMS Skype 146

Convince & Convert

FEBRUARY 9, 2016

Social Speed Dating. Social media can seem like a never-ending round of speed dating. With stores spread across five states, Kandi has helped make Publix Super Markets an eligible find for super market social fans. She has helped grow their social presence to a whopping 2.5 In This Episode. ” —@KandiSteiner.

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Social Media Media Skype Twitter 102

Biznology

JULY 2, 2013

This is the next in the series, including Are you a social media forager? and Are you a social media marketing trapper? Are they on social media? Are they on Facebook for real or are they really on LinkedIn ? Are you a social media forager? Are you a social media marketing trapper?

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Social Media Social Marketing Skype Media 80

Convince & Convert

JUNE 7, 2013

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. How did you get involved in social media?

Social Media 122

Social Media Media Best Practices Skype 122

Convince & Convert

MAY 3, 2016

These are the pressing questions on the minds of marketers as they navigate the ever-evolving world of social media in the quest for more relevant content that can cut through the noise. If you could do a Skype call with any living person, who would it be? To them, content is literally everything we do. In This Episode.

Social Media 94

Social Media Social Marketing Skype Content Marketing 94

Convince & Convert

AUGUST 4, 2015

A Conference for Social Pros. Jason Keath is the Founder and CEO of Social Fresh , a company that provides social media training and tips year-round on their site, as well as the Social Fresh Conference twice each year. Our customers are logged into Facebook every day. Year-Round Social Media Training.

Communities 139

Communities Facebook Paid Search Agency Skype 139

Convince & Convert

MARCH 8, 2016

This social infrastructure is held up by a strong educational base of Lee’s design that has helped catapult the Mayo Clinic Social Media Network to success with over 800,000 connections on Facebook alone. How a solid training program leads to a successful and embedded social network. Social Champions Program.

Social Media 74

Social Media Media Skype Training 74

Convince & Convert

JULY 5, 2013

Janice Person , Social Media Director for Monsanto , joins the Social Pros Podcast this week to discuss dealing with controversy on social media, respecting transparency, and proactive versus reactive social media strategies. They work alongside media relations and branded communications.

Social Media 141

Social Media Media Brand Identity Branding 141

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

Social Media 132

Social Media Paid Search Agency Media Skype 132

Convince & Convert

AUGUST 2, 2013

Bryan Srabian , Director of Social Media for the San Francisco Giants , joins the Social Pros Podcast this week to discuss dedicating a physical space to social, basing an editorial calendar on the baseball game schedule, and how to handle rivalries in the Twittersphere. Holy Social.

Social Media 123

Social Media Media Marketing Budget Communities 123

Convince & Convert

FEBRUARY 2, 2016

million Facebook fans, and 176,000 forum followers, HSN is a giant in the retail television world. But how does one stay engaged with such a large and diverse array of participants across all social networks? “At some level, you have to make it about the social and not about the media.” With 1,600 brands, 1.2

Social Media 87

Social Media Allocation Skype Media 87

Convince & Convert

APRIL 26, 2016

Social Media Targeting. So why would a business such as Raytheon need social media? So why would a business such as Raytheon need social media? But when their tune changed, it was Lori who helped launch its entry into the social space. Well up until 2014, company leaders didn’t think it did.

Social Media 75

Social Media Media Barriers Skype 75

Convince & Convert

SEPTEMBER 5, 2011

I remember the days before social media when I would get 20 phone calls per day and 50 or 60 emails, and felt exhausted by the pace of communication. “Social media makes a big world smaller.&#. “Linkedin is for people you know, Facebook is for people you used to know, Twitter is for people you want to know.&#.

Social Media 168

Social Media Media Skype Social Networks 168

Convince & Convert

APRIL 27, 2015

Tweetable Moments Facebook is where we go to find our fans, and Snapchat is what we use to become friends with them. ” Hooking Yo-Yo Fans on Social Steve and Chris do all of CLYW’s social media themselves, making sure to sign their names specifically on messages so it’s clear who is talking.

Facebook 132

Facebook Skype Social Media Paid Search Agency 132

Convince & Convert

JULY 11, 2014

Because he was entering higher education around the same time that the internet was taking off along with many high-level desktop applications, he began composing music commercially for media companies, brands, and individuals. He quickly learned how to operate the tools through online forums and other social media.

Social Media 119

Social Media Enterprise Management Work Management Marketing Management 119

Convince & Convert

DECEMBER 26, 2011

I remember the days before social media when I would get 20 phone calls per day and 50 or 60 emails, and felt exhausted by the pace of communication. ” “Social media makes a big world smaller.” Social media forces upon us a feeling of intimacy and closeness that doesn’t actually exist.

Social Media 139

Social Media Media Skype Twitter 139

Convince & Convert

NOVEMBER 14, 2014

No one is going to buy a house on Facebook. So for Matt Gentile and his team at Century 21 , what is the goal of social media? As the largest residential real estate franchise sales organization on planet Earth, Century 21 has found social media to be a game-changer. via Century 21 Facebook. .

Social Media 66

Social Media Media Skype Mobile Advertising 66

Webbiquity

FEBRUARY 20, 2020

While basic philosophies still stand the test of time, social media tools and video-based platforms have turned sales into a totally new ballgame. Video-based systems can now sustain themselves solely through social media outlets, offering a trove of potential clients that can be reached using the phone in your pocket.

Work Management 311

Work Management Video Marketing Marketing Strategy Marketing & Strategy 311

Convince & Convert

MARCH 15, 2016

Hyatt Hotels Corporation on Twitter , Facebook , YouTube , Instagram. If you could do a Skype call with any living person, who would it be? An avid soccer fan, Dan would choose Lionel Messi for his Social Pros Skype lifeline. Don’t overthink the tactics.” ” —@iamdanmoriarty (highlight to tweet).

Social Media 83

Social Media Skype Brand Identity Branding 83

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 157

Social Media Media Paid Content Work Management 157

FMG Suite

APRIL 3, 2020

The number one thing you must do during this time is to keep your network informed with regular communications via email, social media, and phone calls. It will provide you with a stream of new articles, handy pre-written emails, and social sequences to address your financial advisory clients about COVID-19. Phone check-ins.

Skype 86

Skype Work Management Marketing Management Webinar Metrics 86

Convince & Convert

JANUARY 17, 2014

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. “Social used to be the last part of the conversation. Joining our usual hosts on the show this week are: Eric Boggs , Founder & President of RevBoss and former co-host of the Social Pros Podcast. Listen Now. The Big Two.

Skype 137

Skype Aggregators Social Media RSS 137

Convince & Convert

NOVEMBER 17, 2015

salons, and boasts an impressive 275,000 likes on Facebook and 31,500 Instagram followers. Why corporate social media does not equal selling to your customers. How staffing professionals with no B2B social experience can lead to a more approachable brand. Sexy Hair on Facebook , Twitter , Instagram , Pinterest , YouTube.

Skype 125

Skype Paid Search Agency Advertising Agencies Impressions 125

Convince & Convert

OCTOBER 27, 2015

Carmen Collins, writer and former country music artist, has been working in the social media arena since the heyday of AOL… long before social even had a name. Cisco Careers on Twitter , Instagram , Facebook , and LinkedIn. What’s your one tip for becoming a social pro? ” —@CShirkeyCollins.

Skype 137

Skype Social Media Acquisitions Linkedin 137

Convince & Convert

NOVEMBER 3, 2015

Former-Intern-Turned-Media-Maven Caitlin Angeloff joins Jay and Adam this week to share her successful approach to social media marketing within her brand, DocuSign. Why engaging social media at every stage of the sales cycle turns everybody into brand advocates. What’s your one tip for becoming a social pro?

Skype 123

Skype Brand Identity Branding B2B 123

Content Standard

APRIL 30, 2020

But Skype doesn’t just understand the newfound significance of video conferencing platforms, it’s also attuned to the popular culture surrounding it. In this Facebook post, with a simple reference to the furry friends who’ve been sharing our screen time, Skype brings levity and relatability to its followers’ feeds.

Work Management 77

Work Management Skype Marketing Management Top of Funnel 77

Convince & Convert

JANUARY 26, 2016

Why less can mean more when it comes to Facebook advertising with video. How having a social media plan extends beyond the computer and means more than maintaining active accounts online. Why social marketing doesn’t mean just social media. Gen Blue Social Squad. Zoom Social.

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Training Video Marketing Skype Effectiveness 113

Convince & Convert

SEPTEMBER 15, 2015

Kapoor’s role as the head of this division has her overseeing all of the systems, processes, and trainings for the customer service team as they respond to over 100,000 online conversations in seven languages on 104 social media channels across 95 countries each month. HP Support on Facebook. HP Support on Twitter.

Social Marketing 159

Social Marketing Service Paid Search Agency Skype 159

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. via Omaha Steaks’ Facebook. Holy Social!

Curation 141

Curation Skype Web 2.0 Paid Search Agency 141

Convince & Convert

OCTOBER 27, 2015

In this way, Blab is a worthy replacement to Skype and GoToMeeting, which most podcasters use if they are not recording in a studio. Podclear is sort of a purpose-built competitor to the Skype and GoToMeeting recording function). p.s. If you’re into it, there’s a great Facebook group for Blab-obsessed marketers called Blabaholics.

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Skype Broadcasting Youtube Comparison 160

Convince & Convert

APRIL 20, 2015

They scour their overall editorial calendar to determine which pieces should be scheduled on various social media channels. For the C-suite, it always comes down to how social brings value to the overall sales funnel. This year, they’ve focused on Pinterest as the next opportunity for growth in the social media world.

Brand Identity 150

Brand Identity Branding Skype Top of Funnel 150