Adobe Experience Cloud Blog
NOVEMBER 17, 2011
Free Marketing Magazines: Call me old school, but I still read marketing magazines to stay up-to-date on the latest marketing news. Chief Content Marketer Magazine. Website Magazine. Target Marketing Magazine. DMNews Magazine. BtoB Magazine. Chief Marketer Magazine.
Adobe Experience Cloud Blog
FEBRUARY 25, 2019
Yes, it’s great investing in an ad for a local magazine, but only if your customers are reading it. Here’s what Kentucky for Kentucky did well here: They targeted a magazine who had a reader base which included their ideal customer. Create In-Person Events. Event marketing is another initiative that can seem expensive.
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Adobe Experience Cloud Blog
AUGUST 13, 2012
by Liz Smyth Events are an important part of most B2B marketer’s bag of tricks. In fact, according to BtoB Magazine*, event marketing accounts for one fifth of the marketing budget. State of Event Marketing, July 2011). The #RockTheRev got everyone tweeting and following speakers.
Adobe Experience Cloud Blog
MAY 20, 2015
In terms of marketing , Anderson’s Bar Luce is built on a strong brand foundation the acclaimed director has built over many years. Time magazine noted not many directors have accomplished what Anderson has in terms of consistency over the years. Immersive Marketing. Storytelling has always been relevant to marketers.
Adobe Experience Cloud Blog
JUNE 19, 2013
Co-marketing is the process of aligning your company’s interests, resources and marketing muscle with other like-minded companies to accomplish much more than you might on your own. Any airline magazine has ads with the Top Steakhouses, Top Seafood Restaurants or even Top Plastic Surgeons. Jon Miller, VP of Marketing, Marketo.
Brandpoint
JUNE 7, 2018
” Marketing Nation Summit. Host: Marketo. Why attend: Some 6,000 attendees discuss the digital transformation of marketing, advertising, IT, services, etc. Here are the highlights from the 2018 event. Host: Internet Retailer magazine. Host: Chief Marketing Technologist. 21-24, 2019. Location: Chicago.
ViewPoint
FEBRUARY 27, 2014
Even the marketing automation software vendors themselves recognize the importance of strategy, for their own success, as well as that of their clients. Marketo, for example, sponsored a compelling study done by SiriusDecisions that explains the importance of a strong process in driving results when using marketing automation software.
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