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3 Alternatives for Your Event Marketing Budget in 2022

PureB2B

It goes without saying that there is a consistent struggle with event marketing in the B2B space. Events remain limited due to health concerns and the general attendance is fatigued by excessive product marketing. On top of that, lead generation goals for companies are growing and there’s only so much budget available.

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3 Alternatives for Your Event Marketing Budget in 2022

PureB2B

It goes without saying that there is a consistent struggle with event marketing in the B2B space. Events remain limited due to health concerns and the general attendance is fatigued by excessive product marketing. On top of that, lead generation goals for companies are growing and there’s only so much budget available.

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Why Direct Mail Should Be Part Of Your Post-Event Marketing

Lead Liaison

Now is the time to consider your post-event marketing strategy. You captured leads at the trade show. Now, post-event, you need to nurture those leads. For that, you want an approach that involves multiple marketing channels. You have already harnessed the power of connecting with your leads face to face.

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Top Lead Generation Statistics for 2018

Zoominfo

Strategic landing pages are used by 68% of B2B businesses to acquire leads ( source ). The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). B2B Lead Generation Statistics: Successful Tactics.

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The Impact of Digital Marketing Automation on Senior Living Communities

Stevens & Tate

Lead Management : The use of automation software in lead management allows senior living communities to capture and store detailed information about each prospect, from initial inquiry through to move-in.

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Top B2B Lead Generation Statistics for 2021

Zoominfo

Strategic landing pages are used by 68% of B2B businesses to acquire leads ( source ). The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). 79% of marketing leads never convert into sales.

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B2B Lead Generation Blog: Social Media Pundits Disconnect from B2B Marketing

markempa

« The Physics of Trigger Events for Lead Generation | Main | Online Lead Generation and Management Strategies that Get Results » Social Media Pundits Disconnect from B2B Marketing As someone in B2B, do you feel left out of the social media buzz?