Martech Advisor
NOVEMBER 25, 2019
Email marketing is an important tool to attract holiday shoppers with exciting deals. But email frauds like phishing emails, too, have risen over the past few years putting customers at risk and brand identity at stake. So how can brands tackle phishing emails this Thanksgiving, Black Friday, and Cyber Monday?
Webbiquity
MARCH 7, 2023
Consider, for example, the programmers of ransomware, or the writers of phishing emails: they are corrupt, awful people. Because you are doing most or all of your work out of the direct site of clients, maintaining the highest ethical standards is absolutely essential. A storm knocks out your power and Internet. You get sick.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Martech
SEPTEMBER 1, 2022
Digital marketers still have a job of course. It seemed like it was always ‘getting there’,” said Adam Binder, owner, founder and CEO of digital marketing and SEO firm Creative Click Media. Another potential for abuse is false content — spam or phishing — noted Carr. What digital marketers can do.
DealSignal
FEBRUARY 22, 2024
Recent Google and Yahoo spam ban demand the immediate attention of marketers and sales professionals. Navigating the regulations imposed by major internet entities can present formidable challenges, yet it remains an imperative task. This article aims to dissect the implications of these changes on your professional endeavors.
Martech Advisor
DECEMBER 11, 2019
Research suggests that shoppers are now more ethically conscious and driven by values than ever before. Learn how to market to them during the holidays, using our five recommendations as well as smart insights from customer behavior gathered by artificial intelligence (AI). 4 Ideas for Marketing to Values-Driven Customers in 2019.
ClearVoice
SEPTEMBER 28, 2020
While we all have metrics to keep track of, using tracking links in your content or pitches is a huge breach of trust and ethics. Sovryn said that “it’s fitting that the long string of code is like a sea urchin attaching itself to web addresses as you surf the ocean of the internet.” Why are content marketers using these links?
Convert
FEBRUARY 27, 2023
A bug bounty program rewards ethical hackers who find and tell the application’s developer of vulnerabilities or issues. This means that while it’s being transmitted over the internet, it’s protected by encryption technology that keeps prying eyes from seeing what you’re doing with your customer data.
Expert insights. Personalized for you.
69 
Let's personalize your content