Ethics Internet Marketing Phishing Trust Marketing 
Martech Advisor
NOVEMBER 25, 2019
Email marketing is an important tool to attract holiday shoppers with exciting deals. But email frauds like phishing emails, too, have risen over the past few years putting customers at risk and brand identity at stake. So how can brands tackle phishing emails this Thanksgiving, Black Friday, and Cyber Monday?
Webbiquity
MARCH 7, 2023
Consider, for example, the programmers of ransomware, or the writers of phishing emails: they are corrupt, awful people. Trust takes time to build and only an instant to destroy. Because you are doing most or all of your work out of the direct site of clients, maintaining the highest ethical standards is absolutely essential.
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ClearVoice
SEPTEMBER 28, 2020
While we all have metrics to keep track of, using tracking links in your content or pitches is a huge breach of trust and ethics. Sovryn said that “it’s fitting that the long string of code is like a sea urchin attaching itself to web addresses as you surf the ocean of the internet.” Prefer metaphors with your tech?
GreenRope
NOVEMBER 2, 2014
It was an email marketing company that I co-founded in 2000. It took years of working part-time, writing software in the early days of the Internet for other companies, before I was comfortable enough to devote 100% of my time to that new business. I had an idea, but no idea how to bring it to fruition.
GreenRope
NOVEMBER 2, 2014
It was an email marketing company that I co-founded in 2000. It took years of working part-time, writing software in the early days of the Internet for other companies, before I was comfortable enough to devote 100% of my time to that new business. I had an idea, but no idea how to bring it to fruition.
GreenRope
NOVEMBER 2, 2014
It was an email marketing company that I co-founded in 2000. It took years of working part-time, writing software in the early days of the Internet for other companies, before I was comfortable enough to devote 100% of my time to that new business. I had an idea, but no idea how to bring it to fruition.
GreenRope
NOVEMBER 2, 2014
It was an email marketing company that I co-founded in 2000. It took years of working part-time, writing software in the early days of the Internet for other companies, before I was comfortable enough to devote 100% of my time to that new business. I had an idea, but no idea how to bring it to fruition.
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