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Will Amazon Take Over the Digital Ad Space? [New Data]

Hubspot

digital ad spending over Facebook or Google, it appears to be a long-tail victory. Source: eMarketer. As per the chart above, eMarketer’s predicts that through 2020, Amazon will see its ad revenue growing by about 50% per year, growing its market share from 4% to 7%. Source: eMarketer.

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Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

eMarketer forecasts that during 2016 mobile ad spend will top 100 billion worldwide, which translates to 51% of all projected digital ad expenditures. You can monitor app downloads and installs, or share screenshots or YouTube videos of your app in action. Remember Mobile Best Practices.

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What every marketer needs to know about programmatic advertising

Martech

billion, and more than 90% of all digital display ad dollars will transact programmatically, according to eMarketer. of the digital display ad market, according to eMarketer. When you get into the long tail, there’s just not enough humans to generate that many ad impressions. In the U.S., 5: Frequency caps.

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5 B2B Marketing Strategies to Show Up on the First Page of Google without Ranking Organically

Directive Agency

The reason for this is two-fold: Your site probably hasn’t been around long enough and doesn’t have the authority. You should still target long-tail keywords whenever possible. Emarketer estimates that $14.38 Google owns YouTube. The competition for your chosen keywords is too high. Conclusion.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

In addition, as search intent becomes more detailed or specific (long-tail search phrases), the click distribution across the first page organic listings begins to even out, as searchers look for the best match or answer to their query. And furthermore, long-tail searches have higher overall organic click-through rates.

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How Deep Learning Revolutionizes B2B SEO

Valasys

key-word consistent content, relevant content, link building, promotion of long-tail-keywords & optimized meta-tags; other strategic factors have also be added as SEO has evolved. Helps in Optimizing Mobile Pages for Search Engines: According to a study by Emarketer, 86% of Americans spend their time on smartphone apps.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. million business-oriented queries on YouTube every week. Marketers Put More Lead Gen Budgets Online by eMarketer.