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NOVEMBER 8, 2010

The steering committee for the awards includes some of the heaviest hitters in the B2B social media space, such as Ardath Albee , author of eMarketing Strategies for the Complex Sale ; Laura Fitton (aka Pistachio), CEO of oneforty.com; Ann Handley of MarketingProfs; and Joe Pulizzi from the Junta42 content marketing blog.

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AUGUST 23, 2010

Quantifying Social Results by eMarketer. eMarketer reports that while marketing pros generally agree that quantifying the benefit of social media marketing is important, they are split on whether it is possible. Share this on Facebook. Social Media ROI…Maybe. Share this on Bebo. Subscribe to the comments for this post?

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JUNE 16, 2015

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. eMarketer ). . – eNewsletters (60%). – White papers and research reports (59%). TopRank ). Just 55% use Google+. Digital Marketing Philippines ). Heidi Cohen ).

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FEBRUARY 16, 2016

eMarketer ). 71% said Twitter, while 54% each mentioned Facebook and YouTube. However, B2B marketers expect that two years from now the top three will be understanding buyers, marketing technology tools, and market / competitor analysis (lead gen drops to #5 on the list). The CMO Survey ). MarketingProfs ). Marketing Think ).

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FEBRUARY 2, 2011

2011 Trends: Content Marketing Is Critical by eMarketer. Share this on Facebook. He then lists five questions marketers should ask themselves to determine whether or not their content is truly “magnetic&# and likely to attract targeted buyers. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us.

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MAY 3, 2011

A B2B marketer, strategist, writer and Author of eMarketing Strategies for the Complex Sale. Eve is the author of Social Media for the CEO: The Why and ROI of Social Media for the CEO of Today and Tomorrow and CEO of Social Media Delivered, a firm that helps companies leverage LinkedIn, Twitter & Facebook & blogs. Ardath Albee.

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Webbiquity

APRIL 14, 2014

The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). However, just 62% of marketers say that LinkedIn is effective, while 50% say the same for Twitter and only 30% of B2B marketers view Facebook as effective. billion visits per month compared to Facebook’s 809 million.

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OCTOBER 16, 2012

This means that more than 250 million tweets and 800 million Facebook status updates are now published every single day. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. eMarketer ). eMarketer ). eMarketer ). Marketing Pilgrim ). MindJumpers ). MindJumpers ). MediaPost ).

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FEBRUARY 28, 2011

Share this on Facebook. . • Michael Donnelly – Group Director, Worldwide Interactive Marketing at The Coca-Cola Company. • Jennifer Cisney – Chief Blogger and Social Media Manager at Eastman Kodak. • Jim Deitzel Sr. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on FriendFeed.

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DECEMBER 1, 2015

And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today. Facebook, Twitter and Pinterest drive the most social media referral traffic back to websites. Organic reach for top brands is less than 2% on Facebook.

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AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Here are a few highlights from the social networks stats and facts below: • Everyone’s on Facebook–except CEOs? 12 Facebook Statistics and Facts.

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JULY 14, 2015

Twitter is the place to engage with companies: While just 20 of the of Fortune 500 companies actually engage with their customers on Facebook, 83% have a presence on Twitter—as do 76% of the NASDAQ 100, 100% of Dow Jones companies, and 92% of the S&P 500. eMarketer ). eMarketer ). Know your market (B2B). Get social PR right.

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FEBRUARY 21, 2011

2009 Email Marketing Metrics Benchmark Study by XDXY eMarketing Tips. by eMarketer. Facebook and Twitter are the social tools most commonly integrated with email campaigns. Share this on Facebook. Email Marketing Research and Stats. What Are the Benefits of Email-Social Media Integration? Share this on Bebo.

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JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). and how to leverage Flickr through blogs, articles, Facebook and other tools. Post it to the Facebook Wall. B2Bs Tap Social to Boost Search by eMarketer.

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JULY 26, 2010

Why Use Twitter, Facebook & LinkedIn for Content Marketing? Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). What’s a Facebook fan worth? Facebook For CRM , Monday, July 19, 2010. How Much do you have to use Facebook and Twitter to Really be Effective? ,

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JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans?

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SEPTEMBER 22, 2015

It converts Google+ into a social media management tool”) and Agorapulse , a social media management tool that integrates with Facebook, Twitter and Instagram. Marketers Adopt Social Media Analytics Tools by eMarketer. does for Twitter and carries it across LinkedIn and Facebook”). for competitive research.

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SEPTEMBER 12, 2011

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. Social Media Strategists Look Hard at ROI this Year by eMarketer. Social media: What lies ahead?

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NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. eMarketer ). eMarketer ). eMarketer ). eMarketer ).

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NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. eMarketer ). eMarketer ). eMarketer ). eMarketer ).

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AUGUST 5, 2013

What are the best days and times for Facebook updates? Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. While 86% of marketing professionals have “liked” at least one brand on Facebook, just 58% of consumers have done so. eMarketer ). Small businesses?

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FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

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DECEMBER 2, 2014

As one would suspect, Facebook is the most popular method for sharing interesting content. eMarketer ). eMarketer ). 7 Facebook Marketing stats. Facebook accounts for 15.8% 71% of online adults use Facebook. 63% of Facebook users visit daily and 40% visit multiple times per day. Social Fresh ).

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SEPTEMBER 8, 2010

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. 92% said they personally use LinkedIn, versus 56% on Facebook.

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AUGUST 18, 2012

What the best day of the week is for Facebook posting? This means that for every Facebook share, only nine people visited the story. Even the largest stories on Facebook are the product of lots of intimate sharing—not one person sharing and hundreds of thousands of people clicking.” eMarketer ). BtoB Magazine ).

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FEBRUARY 14, 2011

Sometimes it’s essential to step back from everyday marketing tactics to ask the bigger questions: not just “ how do we get more people to `like’ us on Facebook? &# or “what apps should we be adding to our Facebook page?&# but: why do we even have a corporate Facebook page? from MySpace to Facebook).

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NOVEMBER 28, 2011

Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? ” She quotes Wedbush Equity Analyst Lou Kerner, who has called Facebook “‘the second Internet,’ with time spent on Facebook and page views surpassing Google search.” ” At least something is bipartisan.

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